• 盲視效應 = 找出左右大腦消費行為的關鍵,破解行銷手法,與品牌平起平坐 /
  • Record Type: Electronic resources : Monograph/item
    Title/Author: 盲視效應/ 強森(Matt Johnson), 古曼(Price Ghuman)著 ; 洪慧芳譯
    Reminder of title: 找出左右大腦消費行為的關鍵,破解行銷手法,與品牌平起平坐 /
    remainder title: The (Mostly) Hidden Ways Marketing Reshapes Our Brains
    Author: 強森
    other author: Ghuman, Price.
    Published: 臺北市 :寶鼎, : 2021,
    Description: 441面 :圖 :
    Notes: 譯自: Blindsight : The (Mostly) Hidden Ways Marketing Reshapes Our Brains
    Subject: 消費者心理學 -
    Online resource: udn讀書館
    ISBN: 9789860795158
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