語系
Turow, Joseph.
概要
| 作品: | 1 作品在 3 項出版品 1 種語言 | |
|---|---|---|
書目資訊
Niche envy = marketing discrimination in the digital age /
by:
NetLibrary, Inc.; Turow, Joseph.
(書目-電子資源)
Playing doctor = television, storytelling, and medical power /
by:
Turow, Joseph.; Project Muse.
(書目-電子資源)
主題
Medicine on television.
Mass media.
Customer services- Technological innovations.
Market segmentation.
Medical television programs.
Medicine- Societies, etc.- United States
Consumer profiling.
Physicians- Public opinion.
Medicine- Public opinion.
Physician's Role.
Mass Media- trends.
Marketing- Technological innovations.
Physicians.
Public Opinion.