語系
Rajagopal, (1957-,)
概要
| 作品: | 1 作品在 1 項出版品 1 種語言 | |
|---|---|---|
書目資訊
Managing social media and consumerism : = the grapevine effect in competitive markets /
by:
Rajagopal, (1957-,)
(書目-電子資源)
主題
BUSINESS & ECONOMICS / Management.
Social media.
Online social networks.
Consumer behavior.
BUSINESS & ECONOMICS / International / General.
BUSINESS & ECONOMICS / Consumer Behavior.
Marketing- Social aspects.
BUSINESS & ECONOMICS / Management Science
BUSINESS & ECONOMICS / Industrial Management
BUSINESS & ECONOMICS / Marketing / Research.
Internet marketing.
BUSINESS & ECONOMICS / Organizational Behavior