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Diamantopoulos, Adamantios.

Overview

Works:	1 works in 1 publications in 1 languages

Titles

Quantitative marketing and marketing management = marketing models and methods in theory and practice / by: Fritz, Wolfgang.; SpringerLink (Online service); Diamantopoulos, Adamantios.; Hildebrandt, Lutz. (Electronic resources)

Subjects

Market Research. Economics/Management Science. Marketing research- Methodology. Marketing. Marketing research. Marketing- Mathematical models.

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