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The business of influence : = refram...

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Sheldrake, Philip, (1971-)

The business of influence : = reframing marketing and PR for the digital age /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	The business of influence :/ Philip Sheldrake.
其他題名:	reframing marketing and PR for the digital age /
作者:	Sheldrake, Philip,
出版者:	The Atrium, Southern Gate, Chichester, West Sussex :Wiley, : c2011.,
面頁冊數:	xxi, 210 p. :ill. ; : 24 cm.;
標題:	Internet marketing. -
電子資源:	http://catdir.loc.gov/catdir/enhancements/fy1108/2011007714-t.html
ISBN:	9780470978627 (hbk.) :

The business of influence : = reframing marketing and PR for the digital age /
Sheldrake, Philip,1971-

The business of influence :reframing marketing and PR for the digital age /Philip Sheldrake. - The Atrium, Southern Gate, Chichester, West Sussex :Wiley,c2011. - xxi, 210 p. :ill. ;24 cm.

Includes bibliographical references (p. [197]-204) and index.

ISBN: 9780470978627 (hbk.) :NT954

LCCN: 2011007714Subjects--Topical Terms:

73029
Internet marketing.

LC Class. No.: HF5415.1265 / .S53 2011

Dewey Class. No.: 658.8/72

The business of influence : = reframing marketing and PR for the digital age /
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245 1 4 $a The business of influence : $b reframing marketing and PR for the digital age / $c Philip Sheldrake.
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650 0 $a Public relations. $3 159219
650 0 $a Influence (Psychology) $3 100542
856 4 1 $3 Table of contents only $u http://catdir.loc.gov/catdir/enhancements/fy1108/2011007714-t.html
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856 4 2 $3 Contributor biographical information $u http://catdir.loc.gov/catdir/enhancements/fy1108/2011007714-b.html

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