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Marketing management : = a decision-...

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Venugopal, Pingali, (1958-)

Marketing management : = a decision-making approach /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing management :/ Pingali Venugopal.
Reminder of title:	a decision-making approach /
Author:	Venugopal, Pingali,
Published:	Los Angeles :Response Books, : c2010.,
Description:	xvii, 245 p. :ill. ; : 25 cm.;
Subject:	Marketing - Management. -
ISBN:	9788132104711 (pbk.) :

Marketing management : = a decision-making approach /
Venugopal, Pingali,1958-

Marketing management :a decision-making approach /Pingali Venugopal. - Los Angeles :Response Books,c2010. - xvii, 245 p. :ill. ;25 cm.

Includes bibliographical references (p. 215-228) and index.

ISBN: 9788132104711 (pbk.) :NT654

LCCN: 2010032554Subjects--Topical Terms:

159377
Marketing
--Management.

LC Class. No.: HF5415.13 / V46 2010

Dewey Class. No.: 658.8

Marketing management : = a decision-making approach /
LDR:00569cam 2200181 a 4500 001 103423
005 20110920163752.0
008 111020s2010 caua b 001 0 eng
010 $a 2010032554
020 $a 9788132104711 (pbk.) : $c NT654
035 $a 00011112
040 $a DLC $c DLC
041 0 $a eng
050 0 0 $a HF5415.13 $b V46 2010
082 0 0 $a 658.8 $2 22
100 1 $a Venugopal, Pingali, $d 1958- $3 159425
245 1 0 $a Marketing management : $b a decision-making approach / $c Pingali Venugopal.
260 $a Los Angeles : $c c2010. $b Response Books,
300 $a xvii, 245 p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references (p. 215-228) and index.
650 0 $a Marketing $x Management. $3 159377

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B011112

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HF5415.13 V46 2010

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