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整合行銷傳播策略與企劃 = Integrated marketing communications & planning
Record Type:
Language materials, printed : monographic
Paralel Title:
Integrated marketing communications & planning
Author:
王福闓,
Place of Publication:
臺北市
Published:
紅螞蟻發行; 宇河文化出版;
Year of Publication:
2011[民100]
Edition:
第一版
Description:
353面圖,表格 : 23公分;
Series:
文化與創意4
Subject:
行銷傳播 -
Subject:
行銷管理 -
Notes:
參考書目:面351-353
ISBN:
978-957-659-876-0
整合行銷傳播策略與企劃 = Integrated marketing communications & planning
王, 福闓
整合行銷傳播策略與企劃
= Integrated marketing communications & planning / 王福闓著 - 第一版. - 臺北市 : 紅螞蟻發行, 2011[民100]. - 353面 ; 圖,表格 ; 23公分. - (文化與創意 ; 4).
參考書目:面351-353.
ISBN 978-957-659-876-0
行銷傳播行銷管理
整合行銷傳播策略與企劃 = Integrated marketing communications & planning
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中文木質書櫃區
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