Language:
English
繁體中文
Help
回圖書館
Login
Back
Switch To:
Labeled
|
MARC Mode
|
ISBD
Show sold separately = promos, spoil...
~
Gray, Jonathan
Show sold separately = promos, spoilers, andother media paratexts /
Record Type:
Electronic resources : Monograph/item
Title/Author:
Show sold separately/ Jonathan Gray.
Reminder of title:
promos, spoilers, andother media paratexts /
Author:
Gray, Jonathan
Published:
New York :New York University Press, : c2010.,
Description:
1 online resource (xi, 247 p.) :ill. :
Subject:
Motion pictures - Marketing -
Online resource:
Full text available:
ISBN:
9780814732342 (electronic bk.)
Show sold separately = promos, spoilers, andother media paratexts /
Gray, Jonathan
Show sold separately
promos, spoilers, andother media paratexts /[electronic resource] :Jonathan Gray. - New York :New York University Press,c2010. - 1 online resource (xi, 247 p.) :ill.
Includes bibliographical references (p. 223-238) and index.
Introduction: film, television, and off-screen studies -- From spoilers to spinoffs: a theoryof paratexts -- Coming soon! Hype, intros, and textual beginnings -- Bonus materials: digital aurasand authors -- Under a long shadow: sequels, prequels, pre-texts, and intertexts -- Spoiled and mashed up: viewer-created paratexts -- In the world, just off screen: toys and games -- Conclusion: "Inthe DNA": creating across paratexts.
ISBN: 9780814732342 (electronic bk.)Subjects--Topical Terms:
208037
Motion pictures
--Marketing
LC Class. No.: PN1992.8.A32 / G73 2010
Dewey Class. No.: 659.1/9302234
Show sold separately = promos, spoilers, andother media paratexts /
LDR
:01438cmm a22002894a 4500
001
123126
003
BmJHUP
005
20130419142120.0
006
m f d u
007
cr un uuauu
008
150106s2010 nyua sb 001 0 eng d
010
$z
2009029212
020
$a
9780814732342 (electronic bk.)
020
$a
0814732348 (electronic bk.)
020
$a
9780814731949 (hbk.)
020
$a
0814731945 (hbk.)
035
$a
MUSE01188
040
$a
MdBmJHUP
$c
MdBmJHUP
041
0
$a
eng
050
0 0
$a
PN1992.8.A32
$b
G73 2010
082
0 0
$a
659.1/9302234
$2
22
100
1
$a
Gray, Jonathan
$q
(Jonathan Alan)
$3
208035
245
1 0
$a
Show sold separately
$h
[electronic resource] :
$b
promos, spoilers, andother media paratexts /
$c
Jonathan Gray.
260
$a
New York :
$c
c2010.
$e
(Baltimore, Md. :
$f
Project MUSE,
$g
2013)
$b
New York University Press,
300
$a
1 online resource (xi, 247 p.) :
$b
ill.
504
$a
Includes bibliographical references (p. 223-238) and index.
505
0
$a
Introduction: film, television, and off-screen studies -- From spoilers to spinoffs: a theoryof paratexts -- Coming soon! Hype, intros, and textual beginnings -- Bonus materials: digital aurasand authors -- Under a long shadow: sequels, prequels, pre-texts, and intertexts -- Spoiled and mashed up: viewer-created paratexts -- In the world, just off screen: toys and games -- Conclusion: "Inthe DNA": creating across paratexts.
588
$a
Description based on print version record.
650
0
$a
Motion pictures
$x
Marketing
$x
Social aspects.
$3
208037
650
0
$a
Television programs
$x
Marketing
$x
Social aspects.
$3
208038
650
0
$a
Advertising
$x
Motion pictures
$x
Social aspects.
$3
208039
650
0
$a
Advertising
$x
Television programs
$x
Social aspects.
$3
208040
650
0
$a
Mass media and culture.
$3
92498
650
0
$a
Intertextuality.
$3
198919
650
0
$a
Paratext.
$3
208036
710
2
$a
Project Muse.
$3
202701
856
4 0
$z
Full text available:
$u
http://muse.jhu.edu/books/9780814732342/
based on 0 review(s)
Multimedia
Reviews
Add a review
and share your thoughts with other readers
Export
pickup library
Processing
...
Change password
Login