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行銷個案分析 = Marketing Mistakes and Successes
Record Type:
Language materials, printed : monographic
Paralel Title:
Marketing Mistakes and Successes
Author:
哈特利
Secondary Intellectual Responsibility:
于卓民,
Place of Publication:
臺北市
Published:
智勝文化;
Year of Publication:
2010
Edition:
三版
Description:
[10],503面表 : 23公分;
Subject:
行銷 -
Subject:
個案分析 -
ISBN:
978-957-729-795-2
行銷個案分析 = Marketing Mistakes and Successes
哈特利
行銷個案分析
= Marketing Mistakes and Successes / Robert F. Hartley原著 ; 于卓民中譯 - 三版. - 臺北市 : 智勝文化, 2010. - [10],503面 ; 表 ; 23公分.
ISBN 978-957-729-795-2
行銷個案分析
于, 卓民
行銷個案分析 = Marketing Mistakes and Successes
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20110421
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A072605
總館教科書區
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參考教科書
RT 496.5 8557 2010
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