新生學校財團法人新生醫護管理專科學校圖書館 |

Language: English

Back

Customer-centric marketing strategie...

Panni, Mohammad Fateh Ali Khan, (1981-)

Customer-centric marketing strategies = tools for building organizational performance /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Customer-centric marketing strategies/ Hans-Ruediger Kaufmann and Mohammad Fateh Ali Khan Panni, editors.
Reminder of title:	tools for building organizational performance /
other author:	Kaufmann, Hans Ruediger,
Published:	Hershey, Pa. :IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), : c2013.,
Description:	549 p. ;29 cm.;
Subject:	Marketing. -
Online resource:	http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-4666-2524-2
ISBN:	9781466625259 (ebook)

Customer-centric marketing strategies = tools for building organizational performance /
Customer-centric marketing strategiestools for building organizational performance /[electronic resource] :Hans-Ruediger Kaufmann and Mohammad Fateh Ali Khan Panni, editors. - Hershey, Pa. :IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA),c2013. - 549 p. ;29 cm.

Includes bibliographical references.

Mode of access: World Wide Web.

ISBN: 9781466625259 (ebook)Subjects--Topical Terms:

73316
Marketing.

LC Class. No.: HF5415 / .C87 2013e

Dewey Class. No.: 658.8/02

Customer-centric marketing strategies = tools for building organizational performance /
LDR:00976nmm a2200241 a 4500 001 128583
005 20131011091250.0
008 151228s2013 pau fsb 000 0 eng d
010 $z 2012023414
020 $a 9781466625259 (ebook)
020 $a 9781466625242 (hardcover)
020 $a 9781466625266 (print & perpetual access)
035 $a (CaBNVSL)gtp00553142
035 $a (OCoLC)812623437
035 $a 13000014
040 $a CaBNVSL $c CaBNVSL $d CaBNVSL
050 4 $a HF5415 $b .C87 2013e
082 0 4 $a 658.8/02 $2 23
245 0 0 $a Customer-centric marketing strategies $h [electronic resource] : $b tools for building organizational performance / $c Hans-Ruediger Kaufmann and Mohammad Fateh Ali Khan Panni, editors.
260 $a Hershey, Pa. : $c c2013. $b IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA),
300 $a 549 p. ; $c 29 cm.
504 $a Includes bibliographical references.
538 $a Mode of access: World Wide Web.
650 0 $a Marketing. $3 73316
650 0 $a Customer relations. $3 100538
650 0 $a Organizational effectiveness. $3 73118
700 1 $a Kaufmann, Hans Ruediger, $d 1958- $3 225674
700 1 $a Panni, Mohammad Fateh Ali Khan, $d 1981- $3 225675
710 2 $a IGI Global. $3 225644
856 4 1 $3 Chapter PDFs via platform: $u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-4666-2524-2

Multimedia

Reviews

Export

pickup library