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The happiness agenda = a modern obsession /

Record Type:	Electronic resources : Monograph/item
Title/Author:	The happiness agenda/ Simon Burnett.
Reminder of title:	a modern obsession /
Author:	Burnett, Simon,
Published:	New York :Palgrave Macmillan, : 2012.,
Description:	1 online resource (xi, 180 p.) :ill. :
Subject:	PSYCHOLOGY / Social Psychology -
Online resource:	http://www.palgraveconnect.com/doifinder/10.1057/9780230348417
ISBN:	9780230348417 (electronic bk.)

The happiness agenda = a modern obsession /
Burnett, Simon,1981-

The happiness agendaa modern obsession /[electronic resource] :Simon Burnett. - New York :Palgrave Macmillan,2012. - 1 online resource (xi, 180 p.) :ill.

Includes bibliographical references (p. 166-178) and index.

Introduction -- The happy adventures of capital -- A happy policy -- Happiness loves company -- Positively happy -- Happy days -- Happiness needs practice -- Happy ever after?

The Happiness agenda is a unique, timely and relevant investigation into the Anglo-American obsession with being happy. It is presently evident across the realms of: employment policies, management consultancy advice, governmental debates and mandates, news stories, television fiction and documentaries, psychology, self-help courses, and even school classrooms. However, instead of following the pervasive trend of offering prescriptive techniques to measure and increase happiness, this book provides distinct and original explanations as to why such efforts are presently so seductive. Via historical and theoretical analysis, both the foundational 'myths' (individualism, rationalism, humanism and instrumentalism) and the advent of three key developmental ideological 'shocks' (utilitarianism, human relations and positivity) which have engineered such a cultural climate are exposed. It thus satisfies the gap in the market for readers interested in understanding the origins, current manifestation and possible future of our societal fixation on happiness, rather than simply perpetuating it.

ISBN: 9780230348417 (electronic bk.)

Source: 491114Palgrave Macmillanhttp://www.palgraveconnect.comSubjects--Topical Terms:

227523
PSYCHOLOGY / Social Psychology
Index Terms--Genre/Form:

96803
Electronic books.

LC Class. No.: BF575.H27 / B87 2012eb

Dewey Class. No.: 302/.1

The happiness agenda = a modern obsession /
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