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Football and management = comparisons between sport and enterprise /

紀錄類型:	書目-電子資源 : 單行本
正題名/作者:	Football and management/ Sten Söderman.
其他題名:	comparisons between sport and enterprise /
作者:	Soderman, Sten.
出版者:	Houndmills, Basingstoke ;Palgrave Macmillan, : 2013.,
面頁冊數:	1 online resource.
標題:	Sports - Management. -
電子資源:	http://www.palgraveconnect.com/doifinder/10.1057/9780230391185
ISBN:	9780230391185 (electronic bk.)

Football and management = comparisons between sport and enterprise /
Soderman, Sten.

Football and managementcomparisons between sport and enterprise /[electronic resource] :Sten Söderman. - Houndmills, Basingstoke ;Palgrave Macmillan,2013. - 1 online resource.

Includes bibliographical references.

List of Tables -- List of Figures -- Preface -- Acknowledgements -- PART I: FOOTBALL'S SIMILARITIES AND DIFFERENCES COMPARED TO OTHER INDUSTRIES -- Company Management Can Teach Football and Vice Versa -- Experiences in Society, in the Business Community and on the Football Arena -- Differences in the Three Divided 'Industries' -- Researched and Less Researched Knowledge Areas -- To be a Club Manager -- Configuration of the Book -- PART II: SIX PROPOSITIONS AS A FRAME OF REFERENCE -- A Successful Playing Style Requires a Good Football Leadership, Described through a Four Field Model -- Proposition 4: A Methodology Implies a Superior Effect in Relation to a Fad -- Propositon 5: Good Business Management can Teach Football to Improve (B to F- Business to Football) -- Proposition 6: Certain Components in Football can Successfully be Applied to the Business (F to B -Football to Business) -- PART III: MARKET ₆ ATMOSPHERE ON AND OFF THE PITCH -- The Market Mood -- Involving the Customer: Co-production -- Segmentation of Supporters -- Three Approaches to Customer Orientation -- Market Orientation is not Customer Focused -- The Main Customers and Marketing in General -- Some Practical Approaches -- Lifestyle - Today's and Tomorrow's Customers -- Communications with Opinion Formers -- Conclusions and Some Thoughts on the Future of the Stadium Audiences -- PART IV: THE GAME IS THE PRODUCT -- Introduction to the Game -- Administration versus Science -- Player and Coach are the Products -- Club, Coach, Owner and Stadium -- Business Development, Strategy, Tactics and Playing Style -- Choosing the Right People with the Right Mindset -- More on Management -- Can Football Learn from Industry-selecting the Right Successor in the Right Phase? -- Death of Soccer or Controlling Players' Salaries -- Conclusions on how all this Affects the Football Reality -- PART V: PRODUCT DEVELOPMENT AND TRAINING -- Introduction -- The Three Phases: To Recruit, to Develop and Retain and to Get Rid of or Wind Up -- The Need to Train -- Exercise Off the Field -- Training in Developing Courageous Leaders off the Field -- Some Examples of Education -- Product Development and Training -- Some Football Styles to Train -- Constantly New Models in the Fashion Industry -- Develop Either Customers or Products -- Six Concluding Examples -- PART VI: MANAGEMENT CHALLENGES IN FOOTBALL -- Introduction to Management and Organization -- The Four Models of Management -- Mission Driven -- Scenario Driven -- Structure Driven -- Control Driven -- On Choosing an Organization Solution -- On Leaders and Potential Leaders -- Measurement and Control -- Four Archetypes and Three Kinds of Football Clubs -- PART VII: MANAGEMENT OF FOUR CHALLENGES -- Database and Information Processing -- Branding and Sponsoring -- About Benchmarking -- Insourcing and Outsourcing -- Summary -- PART VIII: LESSONS AND MESSAGES -- Football and Business, Look-alikes or Not? -- From Value Chain to Value Clusters -- Value Cluster as an Intellectual Approach -- Europe United and IFK Sweden -- Two Real Football Clubs and a Power Shift in European Football -- Football Metaphor - on the Pitch and off the Field -- Cross Learning, Football to Business: Proposition 6 -- Contributions and Continued Development of Knowledge -- Bibliography.

What can football learn from business? What can business learn from football? And how can business implement these practices? Sten S̲derman describes and explains how organizations such as football clubs operate, highlighting best practices within profit-driven corporations that can be adopted by football clubs to operate in a better manner. This volume articulates a basic framework using the differences between football in Sweden and England. It aims at presenting models which are easily applicable in the work-place and defines playing styles on the pitch and thought styles in the boardroom.

ISBN: 9780230391185 (electronic bk.)

Standard No.: 10.1057/9780230391185doi

Source: 569702Palgrave Macmillanhttp://www.palgraveconnect.comSubjects--Topical Terms:

234739
Sports
--Management.Index Terms--Genre/Form:

96803
Electronic books.

LC Class. No.: GV713 / .S625 2013

Dewey Class. No.: 796.068

Football and management = comparisons between sport and enterprise /
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