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Beyond Cairo = US engagement with the Muslim world /

紀錄類型:	書目-電子資源 : 單行本
正題名/作者:	Beyond Cairo/ Darrell Ezell.
其他題名:	US engagement with the Muslim world /
作者:	Ezell, Darrell,
出版者:	New York :Palgrave Macmillan, : 2012.,
面頁冊數:	1 online resource (xii, 232 p.)
標題:	Diplomatic and consular service, American. -
標題:	United States - Social policy - 1993- -
電子資源:	An electronic book accessible through the World Wide Web; click for information
ISBN:	9781137048493 (electronic bk.)

Beyond Cairo = US engagement with the Muslim world /
Ezell, Darrell,1979-

Beyond CairoUS engagement with the Muslim world /[electronic resource] :Darrell Ezell. - 1st ed. - New York :Palgrave Macmillan,2012. - 1 online resource (xii, 232 p.) - Palgrave Macmillan series in global public diplomacy. - Palgrave Macmillan series in global public diplomacy..

Includes bibliographical references and index.

PART I: DEMYSTIFYING THE COMMUNICATION GAME -- Engaging the Muslim World -- Calculating the Cost of Manufactured Fear -- The New Public Diplomacy Argument -- PART II: CRUSADING US NATIONAL SECURITY -- Distorting the Process -- Marketing the American Brand -- Shifting the Tide -- PART III: Reshaping the Communicative Context -- Considering a Corps of Specialists -- Towards a Post-secular Communicative Framework.

The US's once-enthusiastic commitment to restore trustworthy relations with the Muslim world has dwindled considerably since president Barack Obama's 2009 'New Beginning' address in Cairo, Egypt. Beyond Cairo examines US diplomacy in the years following this speech and explores Washington's lagging engagement with the Muslim world. This book tackles the problems with public diplomacy as the US has been practicing it and provides a roadmap for the US to re-engage the Muslim world over the coming years.

ISBN: 9781137048493 (electronic bk.)

Source: 605898Palgrave Macmillanhttp://www.palgraveconnect.comSubjects--Topical Terms:

211037
Diplomatic and consular service, American.
Subjects--Geographical Terms:

84632
United States
--Social policy--1993-Index Terms--Genre/Form:

96803
Electronic books.

LC Class. No.: JZ1480.A55 / E84 2012

Dewey Class. No.: 327.73017/67

Beyond Cairo = US engagement with the Muslim world /
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