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Organizations in the face of crisis ...
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Palgrave Connect (Online service)
Organizations in the face of crisis = managing the brand and stakeholders /
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
Organizations in the face of crisis/ Dennis W. Tafoya.
其他題名:
managing the brand and stakeholders /
作者:
Tafoya, Dennis W.
出版者:
New York, NY :Palgrave Macmillan, : 2013.,
面頁冊數:
1 online resource.
標題:
Crisis management. -
電子資源:
An electronic book accessible through the World Wide Web; click for information
ISBN:
9781137313973 (electronic bk.)
Organizations in the face of crisis = managing the brand and stakeholders /
Tafoya, Dennis W.
Organizations in the face of crisis
managing the brand and stakeholders /[electronic resource] :Dennis W. Tafoya. - New York, NY :Palgrave Macmillan,2013. - 1 online resource.
Includes bibliographical references and index.
The organization, the brand and the organization's stakeholders -- Acknowledging the relationship between an organization, its stakeholders and brand -- The nature of organization, brand and stakeholder dynamics : when problems set the stage for a crisis -- Stakeholders, the stakeholder network and the brand network : how the stakeholder network effects crisis management efforts -- Strategy and the emergent crisis -- Understanding the nature of a crisis : why it has the potential to effect an organization, its stakeholders and the brand -- The emerging crisis and the phenomenon of the stakeholder swarm : -- Stakeholder influence on network equilibrium, brand attractiveness and crisis management efforts -- Managing brand trauma -- Implementing the strategy -- Building a crisis management and recovery plan -- The emergence of a crisis in complex adaptive systems : the organization, its brand, stakeholders and the future -- Appendix a events and organization types : a mini case study of channeled effects.
An organization's brand is its most distinctive feature - it is a mechanism for coordinating resources around its vision or mission. "Organizations in the Face of Crisis" offers a new and unique approach to the treatment of threats to an organization and its brand. In this volume, key concepts associated with crisis events are presented and analysed. Examination of ' brand trauma,' the potentially debilitating effects of a crisis on an organization, reveals the pervasive nature of a crisis' effects and offers why these effects can haunt a brand and its stakeholders long after the crisis has passed. Tafoya also illustrates ways an organization's core network can be shaken by the emergence of a new network brought on by a crisis. This network, a 'stakeholder swarm', functions to meet its own needs often by challenging the make-up, control and flow of information, and even threatening the effected organization's very existence. Case studies and diagnostic tools are used to demonstrate the effects of a crisis on an organization and its brand, and to provide insight and strategies on managing the crisis at hand as well as the long-term effects that may be linked to the crisis and its occurrence. This volume will appeal to stakeholders on all sides of a crisis: from an organization's managers, employees, customers or clients and to diverse fields of study including law, medicine, religion, military, law enforcement and regulation.
ISBN: 9781137313973 (electronic bk.)
Source: 655327Palgrave Macmillanhttp://www.palgraveconnect.comSubjects--Topical Terms:
100549
Crisis management.
Index Terms--Genre/Form:
96803
Electronic books.
LC Class. No.: HD49 / .T34 2013
Dewey Class. No.: 658.4/056
Organizations in the face of crisis = managing the brand and stakeholders /
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The organization, the brand and the organization's stakeholders -- Acknowledging the relationship between an organization, its stakeholders and brand -- The nature of organization, brand and stakeholder dynamics : when problems set the stage for a crisis -- Stakeholders, the stakeholder network and the brand network : how the stakeholder network effects crisis management efforts -- Strategy and the emergent crisis -- Understanding the nature of a crisis : why it has the potential to effect an organization, its stakeholders and the brand -- The emerging crisis and the phenomenon of the stakeholder swarm : -- Stakeholder influence on network equilibrium, brand attractiveness and crisis management efforts -- Managing brand trauma -- Implementing the strategy -- Building a crisis management and recovery plan -- The emergence of a crisis in complex adaptive systems : the organization, its brand, stakeholders and the future -- Appendix a events and organization types : a mini case study of channeled effects.
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An organization's brand is its most distinctive feature - it is a mechanism for coordinating resources around its vision or mission. "Organizations in the Face of Crisis" offers a new and unique approach to the treatment of threats to an organization and its brand. In this volume, key concepts associated with crisis events are presented and analysed. Examination of ' brand trauma,' the potentially debilitating effects of a crisis on an organization, reveals the pervasive nature of a crisis' effects and offers why these effects can haunt a brand and its stakeholders long after the crisis has passed. Tafoya also illustrates ways an organization's core network can be shaken by the emergence of a new network brought on by a crisis. This network, a 'stakeholder swarm', functions to meet its own needs often by challenging the make-up, control and flow of information, and even threatening the effected organization's very existence. Case studies and diagnostic tools are used to demonstrate the effects of a crisis on an organization and its brand, and to provide insight and strategies on managing the crisis at hand as well as the long-term effects that may be linked to the crisis and its occurrence. This volume will appeal to stakeholders on all sides of a crisis: from an organization's managers, employees, customers or clients and to diverse fields of study including law, medicine, religion, military, law enforcement and regulation.
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