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Luxury talent management = leading a...
~
Auguste, Gilles.
Luxury talent management = leading and managing a luxury brand /
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
Luxury talent management/ by Michel Gutsatz and Gilles Auguste.
其他題名:
leading and managing a luxury brand /
作者:
Gutsatz, Michel.
其他作者:
Auguste, Gilles.
出版者:
Houndmills, Basingstoke, Hampshire :Palgrave Macmillan, : 2013.,
面頁冊數:
1 online resource.
標題:
Luxuries - Marketing. -
電子資源:
http://www.palgraveconnect.com/doifinder/10.1057/9781137270672
ISBN:
9781137270672 (electronic bk.)
Luxury talent management = leading and managing a luxury brand /
Gutsatz, Michel.
Luxury talent management
leading and managing a luxury brand /[electronic resource] :by Michel Gutsatz and Gilles Auguste. - Houndmills, Basingstoke, Hampshire :Palgrave Macmillan,2013. - 1 online resource.
PART I: UNDERSTANDING THE FUNDAMENTALS OF THE LUXURY INDUSTRY AND WHAT IT MEANS FOR HR -- The 4 Major Specificities of the Luxury Industry -- Unique Factor 1: the Family Business Heritage -- Unique Factor 2 : the Essence of Creation -- The 4 Luxury Corporate Culture and Leadership Styles -- The 4 Key Populations to Manage -- PART II: INTERNATIONAL KEY PERSONAL GROWTH STORIES - HIGHLIGHTING THE ROLE, SKILLS, BEHAVIOUR AND EXPERIENCE REQUIRED TO WORK IN THE LUXURY INDUSTRY -- Executive Profiles -- Retail Profiles -- Creators/ Designers Profiles -- The Workshop & Manufacturing Jobs -- PART III: FOUR CASE STUDIES ON EXPERIENCE, SKILLS, COMPETENCIES - LEARNING THE SPECIFICITIES OF THE LUXURY INDUSTRY Case Study 1: A Luxury Family Business Succession that Failed -- Case Study 2: From Marketing to Creation (Creative Recruitment Case Study) -- Case Study 3: 'a Modern Gipsy at Gucci ' (The Polet Case Study) -- Case Study 4: A Successful Leadership Duo ( Luxury Brand Case Study) -- PART IV: LOOKING FORWARD ₆ THE PEOPLE CHALLENGES AHEAD -- A Luxury Competency Model to Replicate Talent -- Managing the New Retail and Marketer Profiles -- Leading Creative Teams & Designers -- Be Ready for the Asian Market -- The Luxury Leadership House where People can Share & Learn -- Conclusion: Principles for Luxury Change Management -- Bibliography -- About the Authors.
The first book focusing specifically on talent management, retention and leadership in the luxury industry. It explores how to lead and manage the people this industry attracts, and the major HR challenges the industry is about to face as the previous generation of luxury pioneers retire and Asia becomes a major player in the luxury world.
ISBN: 9781137270672 (electronic bk.)
Source: 632835Palgrave Macmillanhttp://www.palgraveconnect.comSubjects--Topical Terms:
238813
Luxuries
--Marketing.Index Terms--Genre/Form:
96803
Electronic books.
LC Class. No.: HD9999.L852 / G87 2013
Dewey Class. No.: 658.8/27
Luxury talent management = leading and managing a luxury brand /
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PART I: UNDERSTANDING THE FUNDAMENTALS OF THE LUXURY INDUSTRY AND WHAT IT MEANS FOR HR -- The 4 Major Specificities of the Luxury Industry -- Unique Factor 1: the Family Business Heritage -- Unique Factor 2 : the Essence of Creation -- The 4 Luxury Corporate Culture and Leadership Styles -- The 4 Key Populations to Manage -- PART II: INTERNATIONAL KEY PERSONAL GROWTH STORIES - HIGHLIGHTING THE ROLE, SKILLS, BEHAVIOUR AND EXPERIENCE REQUIRED TO WORK IN THE LUXURY INDUSTRY -- Executive Profiles -- Retail Profiles -- Creators/ Designers Profiles -- The Workshop & Manufacturing Jobs -- PART III: FOUR CASE STUDIES ON EXPERIENCE, SKILLS, COMPETENCIES - LEARNING THE SPECIFICITIES OF THE LUXURY INDUSTRY Case Study 1: A Luxury Family Business Succession that Failed -- Case Study 2: From Marketing to Creation (Creative Recruitment Case Study) -- Case Study 3: 'a Modern Gipsy at Gucci ' (The Polet Case Study) -- Case Study 4: A Successful Leadership Duo ( Luxury Brand Case Study) -- PART IV: LOOKING FORWARD ₆ THE PEOPLE CHALLENGES AHEAD -- A Luxury Competency Model to Replicate Talent -- Managing the New Retail and Marketer Profiles -- Leading Creative Teams & Designers -- Be Ready for the Asian Market -- The Luxury Leadership House where People can Share & Learn -- Conclusion: Principles for Luxury Change Management -- Bibliography -- About the Authors.
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Luxury talent management = leading and managing a luxury brand /
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