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The future of pricing = how airline ticket pricing has inspired a revolution /

紀錄類型:	書目-電子資源 : 單行本
正題名/作者:	The future of pricing/ E. Andrew Boyd.
其他題名:	how airline ticket pricing has inspired a revolution /
作者:	Boyd, E. Andrew.
出版者:	New York :Palgrave Macmillan, : 2007.,
面頁冊數:	1 online resource (x, 192 p.) :ill. :
標題:	Airlines - Rates. -
電子資源:	An electronic book accessible through the World Wide Web; click for information
ISBN:	9780230606906

The future of pricing = how airline ticket pricing has inspired a revolution /
Boyd, E. Andrew.

The future of pricinghow airline ticket pricing has inspired a revolution /[electronic resource] :E. Andrew Boyd. - 1st ed. - New York :Palgrave Macmillan,2007. - 1 online resource (x, 192 p.) :ill.

Includes bibliographical references (p. [179]-185) and index.

A revolution in the making -- Method or madness? -- The computer did it -- How it all works -- When passengers collide -- Hold me, darlin' -- Upon arrival : hotels, rental cars, cruise ships, and more -- The just price -- The scientists -- The state of pricing -- Pricing's many faces -- The coming revolution.

A story about science, technology, and people, The Future of Pricing provides an inside look at how airlines price tickets and how practices developed in the airline industry are now revolutionizing the world of pricing. Written for business professionals and students wanting to better understand the rapid growth of scientific pricing, the author draws upon his years of experience as Chief Scientist for a pricing software firm that has implemented over 250 pricing solutions with over 100 airlines and Fortune 500 companies. Using first-hand accounts, interviews, anecdotes, and examples, the book explores how leading companies have dealt with obstacles ranging from stubborn sales agents to overly zealous scientists to emerge as powerful, rational pricing organizations.

ISBN: 9780230606906

Standard No.: 10.1057/9780230606906doi

Source: 303561Palgrave Macmillanhttp://www.palgraveconnect.comSubjects--Topical Terms:

195608
Airlines
--Rates.Index Terms--Genre/Form:

96803
Electronic books.

LC Class. No.: HE9783.5 / .B69 2007eb

Dewey Class. No.: 387.712

The future of pricing = how airline ticket pricing has inspired a revolution /
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