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The four stages of highly effective crisis management = how to manage the media in the digital age /

紀錄類型:	書目-電子資源 : 單行本
正題名/作者:	The four stages of highly effective crisis management/ Jane Jordan-Meier.
其他題名:	how to manage the media in the digital age /
作者:	Jordan-Meier, Jane.
出版者:	Boca Raton, FL :CRC Press, : c2011.,
面頁冊數:	1 online resource (xxiii, 296 p.) :ill. :
標題:	Mass media - Management. -
電子資源:	http://www.crcnetbase.com/isbn/978-1-4398-5373-3
ISBN:	9781439853740 (electronic bk.)

The four stages of highly effective crisis management = how to manage the media in the digital age /
Jordan-Meier, Jane.

The four stages of highly effective crisis managementhow to manage the media in the digital age /[electronic resource] :Jane Jordan-Meier. - Boca Raton, FL :CRC Press,c2011. - 1 online resource (xxiii, 296 p.) :ill.

Includes bibliographical references and index.

Media, crisis, and new reporting tools -- What is a crisis? -- Unfolding crisis -- Crisis is triggered -- A crisis stops the show -- Case in point: Virginia Tech -- The role of media in a crisis -- Social, interactive, and everywhere all the time -- Today's news from multiple platforms -- Old media play a role in the social media revolution: social or leave -- Power to the people: the rise of hyperlocal news -- Mainstream media are still a factor -- Social media's role in crisis -- Media ethics? what drives traditional media behavior -- Twitter: is it a fad or the "8 bazillion pound gorilla?" -- Overview -- Background.

From the Japanese tsunami and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly Effective Crisis Management explains how to choose the appropriate language and media outlet to properly convey your message during and after a crisis. Unveiling the secrets of how to manage the media in a crisis, the book examines how rapidly evolving social media and Web 2.0 technologies have changed the crisis manageme.

ISBN: 9781439853740 (electronic bk.)Subjects--Topical Terms:

268033
Mass media
--Management.Index Terms--Genre/Form:

96803
Electronic books.

LC Class. No.: P96.M34 / J67 2011eb

Dewey Class. No.: 302.23/068

The four stages of highly effective crisis management = how to manage the media in the digital age /
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245 1 4 $a The four stages of highly effective crisis management $h [electronic resource] : $b how to manage the media in the digital age / $c Jane Jordan-Meier.
260 $a Boca Raton, FL : $c c2011. $b CRC Press,
300 $a 1 online resource (xxiii, 296 p.) : $b ill.
504 $a Includes bibliographical references and index.
505 0 $a Media, crisis, and new reporting tools -- What is a crisis? -- Unfolding crisis -- Crisis is triggered -- A crisis stops the show -- Case in point: Virginia Tech -- The role of media in a crisis -- Social, interactive, and everywhere all the time -- Today's news from multiple platforms -- Old media play a role in the social media revolution: social or leave -- Power to the people: the rise of hyperlocal news -- Mainstream media are still a factor -- Social media's role in crisis -- Media ethics? what drives traditional media behavior -- Twitter: is it a fad or the "8 bazillion pound gorilla?" -- Overview -- Background.
520 $a From the Japanese tsunami and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly Effective Crisis Management explains how to choose the appropriate language and media outlet to properly convey your message during and after a crisis. Unveiling the secrets of how to manage the media in a crisis, the book examines how rapidly evolving social media and Web 2.0 technologies have changed the crisis manageme.
588 $a Description based on print version record.
650 0 $a Mass media $x Management. $3 268033
650 0 $a Crisis management. $3 100549
650 0 $a Online social networks. $3 159287
650 0 $a Public relations. $3 159219
655 0 $a Electronic books. $2 local. $3 96803
856 4 0 $u http://www.crcnetbase.com/isbn/978-1-4398-5373-3