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Innovative solutions = what designers need to know for today's emerging markets /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Innovative solutions/ edited by Apala Lahiri Chavan, Girish V. Prabhu.
Reminder of title:	what designers need to know for today's emerging markets /
other author:	Chavan, Apala Lahiri.
Published:	Boca Raton, FL :CRC Press, : c2011.,
Description:	1 online resource (xxv, 233 p.) :ill. (some col.) :
Subject:	New products. -
Online resource:	http://www.crcnetbase.com/isbn/978-1-4398-1049-1
ISBN:	9781439810507 (electronic bk.)

Innovative solutions = what designers need to know for today's emerging markets /
Innovative solutionswhat designers need to know for today's emerging markets /[electronic resource] :edited by Apala Lahiri Chavan, Girish V. Prabhu. - Boca Raton, FL :CRC Press,c2011. - 1 online resource (xxv, 233 p.) :ill. (some col.)

Includes bibliographical references and index.

An introduction to emerging markets / Warren Greving -- Key themes of working in emerging markets / Apala Lahiri Chavan -- Aspects of innovation: research and technology / Beena Prabhu, Sarit Arora -- Usage ecosystems: dynamics of emerging markets / G. Prabhu -- Understanding users in emerging markets: what's different? / Apala Lahiri Chavan -- Case study 1: Understanding Latin American users / Alvaro Diaz -- Case study 2: HP gesture keyboard: input device for Indic scripts / Rahul Ajmera, Shekhar Borgaonkar -- Case study 3: Haier innovative wine cooler for Chinese / Beena Prabhu -- Case study 4: Adoption of mobile technologies in Mumbai slums / Joan Vinyets Rejon -- Case study 5: Of multifunctional devices, privacy workarounds and neighbourhood service providers / Ashwini Asokan -- Case study 6: A diary in three acts: designing for the next billion? (But what about researching the needs of the next billion?) / Mathivanan Rajendran, Mrinal Kanti Rai -- Case study 7: Social music in India / Beena Prabhu, Susan Huotari.

ISBN: 9781439810507 (electronic bk.)Subjects--Topical Terms:

100436
New products.
Index Terms--Genre/Form:

96803
Electronic books.

LC Class. No.: TS171.4 / .I574 2011eb

Dewey Class. No.: 658.5/75

Innovative solutions = what designers need to know for today's emerging markets /
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008 160125s2011 flua ob 001 0 eng d
020 $a 9781439810507 (electronic bk.)
020 $a 1439810508 (electronic bk.)
020 $z 9781439810491 (hbk.)
020 $z 1439810494 (hbk.)
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040 $a N $b eng $c N $d OCLCQ $d OCLCF
050 4 $a TS171.4 $b .I574 2011eb
082 0 4 $a 658.5/75 $2 22
245 0 0 $a Innovative solutions $h [electronic resource] : $b what designers need to know for today's emerging markets / $c edited by Apala Lahiri Chavan, Girish V. Prabhu.
260 $a Boca Raton, FL : $c c2011. $b CRC Press,
300 $a 1 online resource (xxv, 233 p.) : $b ill. (some col.)
504 $a Includes bibliographical references and index.
505 0 $a An introduction to emerging markets / Warren Greving -- Key themes of working in emerging markets / Apala Lahiri Chavan -- Aspects of innovation: research and technology / Beena Prabhu, Sarit Arora -- Usage ecosystems: dynamics of emerging markets / G. Prabhu -- Understanding users in emerging markets: what's different? / Apala Lahiri Chavan -- Case study 1: Understanding Latin American users / Alvaro Diaz -- Case study 2: HP gesture keyboard: input device for Indic scripts / Rahul Ajmera, Shekhar Borgaonkar -- Case study 3: Haier innovative wine cooler for Chinese / Beena Prabhu -- Case study 4: Adoption of mobile technologies in Mumbai slums / Joan Vinyets Rejon -- Case study 5: Of multifunctional devices, privacy workarounds and neighbourhood service providers / Ashwini Asokan -- Case study 6: A diary in three acts: designing for the next billion? (But what about researching the needs of the next billion?) / Mathivanan Rajendran, Mrinal Kanti Rai -- Case study 7: Social music in India / Beena Prabhu, Susan Huotari.
505 0 $a Case study 8: Philanthropy by design: Chulha: healthy, indoor cooking / Simona Rocchi, Unmesh Kulkarni -- Case study 9: Info Ladies: empowering remote rural areas with knowledge / Mosharrof Hossain, Forhad Uddin, Sarit Arora -- Case study 10: Cultural effects of status and relationships in usability testing / Dr. Alvin W. Yeo -- Interview 1: How did it all begin? A conversation with Roopa Purushothaman -- Interview 2: Advertising, culture and emerging markets: a conversation with Ram Sehgal -- Interview 3: Conversation with Tapan Parikh, a multicultural computer scientist who wanders the emerging markets -- Interview 4: What you see is what you get? Not so for the ethnographer, says Steven Portigal -- Interview 5: Dmitry Volkov on users, innovation, design and other things Russian -- Interview 6: Darelle Van Greunen on the difference that design and innovation can make to users in an emerging country.
588 $a Description based on print version record.
650 0 $a New products. $3 100436
650 0 $a User-centered system design. $3 121033
650 0 $a Cross-cultural studies. $3 159631
655 4 $a Electronic books. $2 local. $3 96803
700 1 $a Chavan, Apala Lahiri. $3 269439
700 1 $a Prabhu, Girish V. $3 269440
856 4 0 $u http://www.crcnetbase.com/isbn/978-1-4398-1049-1