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Stated Choice Methods : = Analysis a...
~
Adamowicz, Wiktor.
Stated Choice Methods : = Analysis and Applications.
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
Stated Choice Methods :/
其他題名:
Analysis and Applications.
作者:
Louviere, Jordan J.
其他作者:
Adamowicz, Wiktor.
出版者:
Cambridge :Cambridge University Press, : 2000.,
面頁冊數:
418 p.
標題:
Consumer behavior--Mathematical models. -
電子資源:
Click here to view book
ISBN:
9780511753831 (electronic bk.)
Stated Choice Methods : = Analysis and Applications.
Louviere, Jordan J.
Stated Choice Methods :
Analysis and Applications.[electronic resource]. - Cambridge :Cambridge University Press,2000. - 418 p.
Preliminaries; Contents; Figures; Tables; Acknowledgements; 1 Choosing as a way of life; 2 Introduction to stated preference models and methods; 3 Choosing a choice model; 4 Experimental design; 5 Design of choice experiments; 6 Relaxing the IID assumption - introducing variants of the MNL model; 7 Complex non-IID multiple choice designs; 8 Combining sources of preference data; 9 Implementing SP choice behaviour projects; 10 Marketing case studies; 11 Transportation case studies; 12 Environmental valuation case studies; 13 Cross validity and external validity of SP models; References; Index
This graduate and practitioner guide to analysing consumer choice behaviour concentrates on stated preference (SP) methods. The authors show how these methods can be implemented, from experimental design to econometric modelling, and also combined with revealed preference (RP) data. The book also presents an update of econometric approaches to choice modelling.
Electronic reproduction.
Available via World Wide Web.
Mode of access: World Wide Web.
ISBN: 9780511753831 (electronic bk.)Subjects--Topical Terms:
277335
Consumer behavior--Mathematical models.
Index Terms--Genre/Form:
96803
Electronic books.
LC Class. No.: HF5415.32 .L687 2000eb
Dewey Class. No.: 658.8343
Stated Choice Methods : = Analysis and Applications.
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Preliminaries; Contents; Figures; Tables; Acknowledgements; 1 Choosing as a way of life; 2 Introduction to stated preference models and methods; 3 Choosing a choice model; 4 Experimental design; 5 Design of choice experiments; 6 Relaxing the IID assumption - introducing variants of the MNL model; 7 Complex non-IID multiple choice designs; 8 Combining sources of preference data; 9 Implementing SP choice behaviour projects; 10 Marketing case studies; 11 Transportation case studies; 12 Environmental valuation case studies; 13 Cross validity and external validity of SP models; References; Index
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This graduate and practitioner guide to analysing consumer choice behaviour concentrates on stated preference (SP) methods. The authors show how these methods can be implemented, from experimental design to econometric modelling, and also combined with revealed preference (RP) data. The book also presents an update of econometric approaches to choice modelling.
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