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British tourism = the remarkable story of growth /

Record Type:	Electronic resources : Monograph/item
Title/Author:	British tourism/ Victor T.C. Middleton, Leonard J. Lickorish.
Reminder of title:	the remarkable story of growth /
Author:	Middleton, Victor T. C.
other author:	Lickorish, Leonard J.
Published:	Oxford :Butterworth-Heinemann, : 2007.,
Description:	xx, 228 p. :ill. (some col.) ; : 24 cm.;
Notes:	Previous ed.: Oxford: Elsevier Butterworth-Heinemann, 2005.
Subject:	Tourism - History - 20th century. - Great Britain -
Online resource:	An electronic book accessible through the World Wide Web; click for information
ISBN:	9780750684118

British tourism = the remarkable story of growth /
Middleton, Victor T. C.

British tourismthe remarkable story of growth /[electronic resource] :Victor T.C. Middleton, Leonard J. Lickorish. - 2nd ed. - Oxford :Butterworth-Heinemann,2007. - xx, 228 p. :ill. (some col.) ;24 cm.

Previous ed.: Oxford: Elsevier Butterworth-Heinemann, 2005.

Includes bibliographical references and index.

The interwar years 1919 to 1939 and the impact of war; Overview of growth and change - 1945 to 1995; Comparing tourism in 1950 with today; Developments in accommodation and attractions; Developments in transport; Marketing developments and trends - entrepreneurs and changing business models in British tourism; National organization for tourism in Britain; The story looking ahead in the 21st century; Scottish Tourism; Wales Tourism; Appendices; Index.

Tourism at any point in time is in many ways a mirror of economic and social change. The changes in British society in the decades from the 1950s to the 21st century are reflected in the forms of tourism that the British have been able to aspire to and afford. 'British Tourism: A Remarkable Story of Growth' identifies the most significant of these changes and places them in an historical context highlighting four distinctive eras. Now in paperback it includes four colour photos as well as two brand new chapters on tourism in Scotland and Wales. It looks in detail at the following key areas: * The roots of post war tourism growth * Developments in transport and regulation * Developments in accommodation and visit attractions * Marketing developments and trends - the role of entrepreneurs * Tourism trends into the 21st century Offering a comprehensive evaluation of post war developemnts in the British tourism industry, British Tourism: The remarkable story of growth, acts as a single reference resource suitable for a wide ranging readership from students on tourism courses and practitioners in the travel and tourism industries * Now in paperback with colour photos, and two brand new chapters on tourism in Scotland and Wales * Offers comprehensive evaluation of post war developments in the British tourism industry * Acts as a single reference resource for students and academic researchers.

Electronic reproduction.
Amsterdam :
Elsevier Science & Technology,
2009.

Mode of access: World Wide Web.

ISBN: 9780750684118

Source: 137395:137531Elsevier Science & Technologyhttp://www.sciencedirect.comSubjects--Topical Terms:

291055
Tourism
--History--Great Britain--20th century.Index Terms--Genre/Form:

96803
Electronic books.

LC Class. No.: G155.G7 / M515 2007

Dewey Class. No.: 338.479141

British tourism = the remarkable story of growth /
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