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Strategic management = from theory t...
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Hussey, D. E.
Strategic management = from theory to implementation /
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
Strategic management/ David Hussey.
其他題名:
from theory to implementation /
作者:
Hussey, D. E.
出版者:
Oxford ;Butterworth-Heinemann, : 1998.,
面頁冊數:
xii, 704 p. :ill. ; : 25 cm.;
標題:
Strategic planning. -
電子資源:
An electronic book accessible through the World Wide Web; click for information
ISBN:
9780750638494
Strategic management = from theory to implementation /
Hussey, D. E.
Strategic management
from theory to implementation /[electronic resource] :David Hussey. - 4th ed. - Oxford ;Butterworth-Heinemann,1998. - xii, 704 p. :ill. ;25 cm.
Includes bibliographical references (p. 609-617) and indexes.
Introduction; The concept and the need; The changing environment; The making of strategy; Implementation anf the management of change; Introducing strategic management to an organisation.
A major textbook on strategic management which not only deals fully with the theoretical aspects of corporate planning, but also provides practical guidance on implementation. Now completely revised and updated this book is particularly suitable for the student or manager who needs to relate strategic thinking to current practice. The format has been enlarged and the interior of the book re-designed. The fourth edition treats both analytical and behavioural aspects of planning in depth. Strategic analysis is covered in particular detail, with examples reporting proven - and often original - applications of these theories. Six major case studies have been added to illustrate the application of strategic management theory in practice and a chapter discusses the impact of new approaches to strategy. With comprehensive reference lists, and a guide to research resources, this volume will prove invaluable to researchers and advanced students as well as to the practising manager. A lecturer's resource is available on the BH website which contains a Powerpoint presentation, additional case studies and notes and exercises for seminar use. Details are available by emailing bhmarketing@repp.co.uk 'a highly commendable piece of work, a true compendium for the practitioner and student of planning.' - Journal of Strategic Change (review of the third edition) Now includes international case studies showing strategy in action. Concentrates on developing capability for strategic thinking rather than just providing theory or list of techniques. Practical emphasis to allow readers to sharpen their skills.
Electronic reproduction.
Amsterdam :
Elsevier Science & Technology,
2009.
Mode of access: World Wide Web.
ISBN: 9780750638494
Source: 93212:93211Elsevier Science & Technologyhttp://www.sciencedirect.comSubjects--Topical Terms:
96072
Strategic planning.
Index Terms--Genre/Form:
96803
Electronic books.
LC Class. No.: HD30.28 / .H882 1998
Dewey Class. No.: 658.4/012
Strategic management = from theory to implementation /
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