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Entrepreneurship
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Carsrud, Alan L.
Entrepreneurship
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
Entrepreneurship/ Alan L. Carsrud and Malin E. Br�annback.
作者:
Carsrud, Alan L.
其他作者:
Br�annback, Malin,
出版者:
Westport, Conn. :Greenwood Press, : 2007.,
面頁冊數:
xxi, 182 p. :ill. ; : 25 cm.;
標題:
Entrepreneurship. -
電子資源:
An electronic book in the ABC-CLIO eBooks Online database, accessible through the World Wide Web; click for information.
ISBN:
0313063567 (e-Book)
Entrepreneurship
Carsrud, Alan L.
Entrepreneurship
[electronic resource] /Alan L. Carsrud and Malin E. Br�annback. - Westport, Conn. :Greenwood Press,2007. - xxi, 182 p. :ill. ;25 cm. - Greenwood guides to business and economics,1559-2367. - Greenwood guides to business and economics..
Includes bibliographical references (p. [177]-179) and index.
What is entrepreneurship and is it right for you? -- Entrepreneurs and their world -- Idea generation and creating the concept statement -- Entrepreneurial strategies : defy competition and enter the market -- Creating new products and services -- Building a strategy : understand the industry and competition -- The market and customer groups -- Developing internal processes--operations, pricing, and finance -- Management and human capital -- Growth and entrepreneurial family firms -- Appendix : putting a plan together and avoiding pitfalls.
ISBN: 0313063567 (e-Book)
LCCN: 2006038687Subjects--Topical Terms:
73086
Entrepreneurship.
LC Class. No.: HB615 / .C295 2007
Dewey Class. No.: 658.4/21
Entrepreneurship
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An electronic book in the ABC-CLIO eBooks Online database, accessible through the World Wide Web; click for information.
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