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Marketing in the 21st century

Keillor, Bruce David.

Marketing in the 21st century

紀錄類型:	書目-電子資源 : 單行本
正題名/作者:	Marketing in the 21st century/ Bruce D. Keillor, general editor.
其他題名:	Marketing in the twenty-first century
其他作者:	Keillor, Bruce David.
出版者:	Westport, Conn. :Praeger, : c2007.,
面頁冊數:	4 v. :ill. ; : 25 cm.;
叢書名:	Praeger perspectives
標題:	Marketing. -
電子資源:	An electronic book in the ABC-CLIO eBooks Online database, accessible through the World Wide Web; click for information.
ISBN:	0313086443 (v. 1 : e-Book)

Marketing in the 21st century
Marketing in the 21st century[electronic resource] /Marketing in the twenty-first centuryBruce D. Keillor, general editor. - Westport, Conn. :Praeger,c2007. - 4 v. :ill. ;25 cm. - Praeger perspectives.

Includes bibliographical references and indexes.

v. 1. New world marketing / Timothy J. Wilkinson and Andrew R. Thomas, volume editors -- v. 2. Interactive and multi-channel marketing / William J. Hauser and Dale M. Lewison, volume editors -- v. 3. Company and customer relations / Linda M. Orr and Jon M. Hawes, volume editors -- v. 4. Integrated marketing communication / Deborah L. Owens and Douglas R. Hausknecht, volume editors.

ISBN: 0313086443 (v. 1 : e-Book)

LCCN: 2007016533

Nat. Bib. No.: GBA747053bnbSubjects--Topical Terms:

73316
Marketing.

LC Class. No.: HF5415 / .M2194 2007

Dewey Class. No.: 658.8

Marketing in the 21st century
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245 0 0 $a Marketing in the 21st century $h [electronic resource] / $c Bruce D. Keillor, general editor.
246 3 $a Marketing in the twenty-first century
260 $a Westport, Conn. : $c c2007. $b Praeger,
300 $a 4 v. : $b ill. ; $c 25 cm.
440 0 $a Praeger perspectives
504 $a Includes bibliographical references and indexes.
505 0 $a v. 1. New world marketing / Timothy J. Wilkinson and Andrew R. Thomas, volume editors -- v. 2. Interactive and multi-channel marketing / William J. Hauser and Dale M. Lewison, volume editors -- v. 3. Company and customer relations / Linda M. Orr and Jon M. Hawes, volume editors -- v. 4. Integrated marketing communication / Deborah L. Owens and Douglas R. Hausknecht, volume editors.
650 0 $a Marketing. $3 73316
700 1 $a Keillor, Bruce David. $3 272697
776 $c Original $z 0275992756
856 4 0 $3 Bibliographic record display $u http://ebooks.abc-clio.com/?isbn=9780313086441 $z An electronic book in the ABC-CLIO eBooks Online database, accessible through the World Wide Web; click for information.
856 4 0 $3 Bibliographic record display $u http://ebooks.abc-clio.com/?isbn=9780313086458 $z An electronic book in the ABC-CLIO eBooks Online database, accessible through the World Wide Web; click for information.
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856 4 0 $3 Bibliographic record display $u http://ebooks.abc-clio.com/?isbn=9780313086472 $z An electronic book in the ABC-CLIO eBooks Online database, accessible through the World Wide Web; click for information.

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