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Retailing triumphs and blunders = vi...
~
Michman, Ronald D.
Retailing triumphs and blunders = victims of competition in the new age of marketing management /
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
Retailing triumphs and blunders/ Ronald D. Michman, Alan J. Greco.
其他題名:
victims of competition in the new age of marketing management /
作者:
Michman, Ronald D.
其他作者:
Greco, Alan James,
出版者:
Westport, Conn. :Quorum Books, : 1995.,
面頁冊數:
x, 264 p. ;24 cm.;
標題:
Retail trade - Management. -
電子資源:
An electronic book in the ABC-CLIO eBooks Online database, accessible through the World Wide Web; click for information.
ISBN:
0313035741 (e-Book)
Retailing triumphs and blunders = victims of competition in the new age of marketing management /
Michman, Ronald D.
Retailing triumphs and blunders
victims of competition in the new age of marketing management /[electronic resource] :Ronald D. Michman, Alan J. Greco. - Westport, Conn. :Quorum Books,1995. - x, 264 p. ;24 cm.
Includes bibliographical references (p. [253]-256) and index.
ISBN: 0313035741 (e-Book)
LCCN: 95019469 Subjects--Topical Terms:
242517
Retail trade
--Management.
LC Class. No.: HF5429 / .M483 1995
Dewey Class. No.: 658.8/7
Retailing triumphs and blunders = victims of competition in the new age of marketing management /
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An electronic book in the ABC-CLIO eBooks Online database, accessible through the World Wide Web; click for information.
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