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Emotion and reason in consumer behavior
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MyiLibrary.
Emotion and reason in consumer behavior
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
Emotion and reason in consumer behavior/ Arjun Chaudhuri.
作者:
Chaudhuri, Arjun.
出版者:
Oxford :Butterworth-Heinemann, : 2006.,
面頁冊數:
xv, 165 p. :ill. ; : 23 cm.;
附註:
Title from e-book title screen (viewed October 15, 2007).
標題:
Consumer behavior. -
電子資源:
Connect to MyiLibrary resource
ISBN:
9786610629558
Emotion and reason in consumer behavior
Chaudhuri, Arjun.
Emotion and reason in consumer behavior
[electronic resource] /Arjun Chaudhuri. - Oxford :Butterworth-Heinemann,2006. - xv, 165 p. :ill. ;23 cm.
Title from e-book title screen (viewed October 15, 2007).
Includes bibliographical references and index.
Electronic reproduction.
UK :
MyiLibrary,
2007
Available via World Wide Web.
ISBN: 9786610629558
LCCN: 2005052084Subjects--Topical Terms:
95539
Consumer behavior.
Index Terms--Genre/Form:
96803
Electronic books.
LC Class. No.: HF5415.32 / .C45 2006eb
Dewey Class. No.: 658.8342
Emotion and reason in consumer behavior
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