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Internal marketing = tools and conce...
~
Rafiq, Mohammed.
Internal marketing = tools and concepts for customer-focused management /
Record Type:
Electronic resources : Monograph/item
Title/Author:
Internal marketing/ Pervaiz K. Ahmed and Mohammed Rafiq.
Reminder of title:
tools and concepts for customer-focused management /
remainder title:
Tools and concepts for customer-focused management
Author:
Ahmed, Pervaiz K.
other author:
Rafiq, Mohammed.
Published:
Amsterdam ;Elsevier Butterworth-Heinemann, : 2004.,
Description:
x, 299 p. :ill. ; : 24 cm.;
Notes:
Title from e-book title screen (viewed December 16, 2007).
Subject:
Marketing - Management. -
Online resource:
Connect to MyiLibrary resource
ISBN:
9786611021870
Internal marketing = tools and concepts for customer-focused management /
Ahmed, Pervaiz K.
Internal marketing
tools and concepts for customer-focused management /[electronic resource] :Tools and concepts for customer-focused managementPervaiz K. Ahmed and Mohammed Rafiq. - Amsterdam ;Elsevier Butterworth-Heinemann,2004. - x, 299 p. :ill. ;24 cm.
Title from e-book title screen (viewed December 16, 2007).
Includes bibliographical references and index.
Electronic reproduction.
UK :
MyiLibrary,
2007
Available via World Wide Web.
ISBN: 9786611021870
LCCN: 2004274704Subjects--Topical Terms:
159377
Marketing
--Management.Index Terms--Genre/Form:
96803
Electronic books.
LC Class. No.: HF5415.13 / .A354 2004eb
Dewey Class. No.: 658.8
Internal marketing = tools and concepts for customer-focused management /
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