| Record Type: |
Electronic resources
: Monograph/item
|
| Title/Author: |
Brands and branding/ Rita Clifton and John Simmons ; with Sameena Ahmad ... [et al.]. |
| other author: |
Clifton, Rita. |
| Published: |
London :Profile, : 2003., |
| Description: |
xv, 256 p. :ill. (some col.) ; : 23 cm.; |
| Notes: |
Title from e-book title screen (viewed January 14, 2008). |
| Subject: |
Brand name products. - |
| Online resource: |
Connect to MyiLibrary resource |
| ISBN: |
9786611031688 |