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Destination branding = creating the ...
~
Morgan, Nigel.
Destination branding = creating the unique destination proposition /
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
Destination branding/ [edited by] Nigel Morgan, Annette Pritchard and Roger Pride.
其他題名:
creating the unique destination proposition /
其他作者:
Pride, Roger.
出版者:
Oxford :Elsevier Butterworth-Heinemann, : 2004.,
面頁冊數:
xx, 314 p. :ill. :
附註:
Previous ed.: 2002.
標題:
Tourism - Marketing. -
電子資源:
Connect to MyiLibrary resource
ISBN:
9786611051754
Destination branding = creating the unique destination proposition /
Destination branding
creating the unique destination proposition /[electronic resource] /[edited by] Nigel Morgan, Annette Pritchard and Roger Pride. - 2nd ed. - Oxford :Elsevier Butterworth-Heinemann,2004. - xx, 314 p. :ill.
Previous ed.: 2002.
Electronic reproduction.
UK :
MyiLibrary,
2008
Available via World Wide Web.
ISBN: 9786611051754Subjects--Corporate Names:
312288
Bernstein, Leonard,
1918-1990.West Side story.Subjects--Topical Terms:
195240
Tourism
--Marketing.Index Terms--Genre/Form:
96803
Electronic books.
LC Class. No.: G155.A1 / D47 2001eb
Dewey Class. No.: 338.47910688
Destination branding = creating the unique destination proposition /
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