新生學校財團法人新生醫護管理專科學校圖書館 |

Language: English

Back

Underdog advertising = proven princi...

Flowers, Paul W.

Underdog advertising = proven principles to compete and win against the giants in any industry /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Underdog advertising/ Paul W. Flowers.
Reminder of title:	proven principles to compete and win against the giants in any industry /
Author:	Flowers, Paul W.
Published:	Dallas, Tex. :Brown Books, : c2006.,
Description:	x, 214 p. :ill. ; : 24 cm.;
Notes:	Title from e-book title screen (viewed July 28, 2008).
Subject:	Advertising. -
Online resource:	Connect to MyiLibrary resource
ISBN:	9786611377366

Underdog advertising = proven principles to compete and win against the giants in any industry /
Flowers, Paul W.

Underdog advertisingproven principles to compete and win against the giants in any industry /[electronic resource] :Paul W. Flowers. - Dallas, Tex. :Brown Books,c2006. - x, 214 p. :ill. ;24 cm.

Title from e-book title screen (viewed July 28, 2008).

Includes bibliographical references and index.

Electronic reproduction.
UK :
MyiLibrary,
2008

Available via World Wide Web.

ISBN: 9786611377366

LCCN: 2005931296Subjects--Topical Terms:

97296
Advertising.
Index Terms--Genre/Form:

96803
Electronic books.

LC Class. No.: HF5823 / .F55 2006eb

Dewey Class. No.: 659.1/13

Underdog advertising = proven principles to compete and win against the giants in any industry /
LDR:01096cmm 2200277 a 4500 001 162787
005 20060817121315.0
006 m d
007 cr zn |
008 160219s2006 txua sb 001 0 eng
010 $a 2005931296
020 $a 9786611377366
020 $z 1933285222 (Cloth)
020 $z 1933285354 (Paper)
020 $z 1605570397 (electronic bk.)
035 $a 137736 $b MIL
035 $a cis8603723
040 $a UK-RwCLS $c UK-RwCLS
050 1 4 $a HF5823 $b .F55 2006eb
082 0 4 $a 659.1/13 $2 22
100 1 $a Flowers, Paul W. $3 314784
245 1 0 $a Underdog advertising $h [electronic resource] : $b proven principles to compete and win against the giants in any industry / $c Paul W. Flowers.
260 $a Dallas, Tex. : $c c2006. $b Brown Books,
300 $a x, 214 p. : $b ill. ; $c 24 cm.
500 $a Title from e-book title screen (viewed July 28, 2008).
504 $a Includes bibliographical references and index.
533 $a Electronic reproduction. $b UK : $c MyiLibrary, $d 2008 $n Available via World Wide Web. $n Access may be limited to MIL affiliated libraries.
650 0 $a Advertising. $3 97296
650 0 $a Advertising campaigns. $3 314785
650 0 $a Marketing. $3 73316
655 7 $a Electronic books. $2 local. $3 96803
710 2 $a MyiLibrary. $3 311848
856 4 $z Connect to MyiLibrary resource $u http://www.myilibrary.com?id=137736

Multimedia

Reviews

Export

pickup library