語系:
繁體中文
English
說明(常見問題)
回圖書館
登入
回首頁
切換:
標籤
|
MARC模式
|
ISBD
The silver market phenomenon = marke...
~
Kohlbacher, Florian.
The silver market phenomenon = marketing and innovation in the aging society /
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
The silver market phenomenon/ edited by Florian Kohlbacher, Cornelius Herstatt.
其他題名:
marketing and innovation in the aging society /
其他作者:
Kohlbacher, Florian.
出版者:
Berlin, Heidelberg :Springer-Verlag Berlin Heidelberg, : 2011.,
面頁冊數:
xxxiv, 460 p. :ill. (some col.), digital ; : 24 cm.;
Contained By:
Springer eBooks
標題:
Marketing - Social aspects. -
電子資源:
http://dx.doi.org/10.1007/978-3-642-14338-0
ISBN:
9783642143380 (electronic bk.)
The silver market phenomenon = marketing and innovation in the aging society /
The silver market phenomenon
marketing and innovation in the aging society /[electronic resource] :edited by Florian Kohlbacher, Cornelius Herstatt. - 2nd ed. - Berlin, Heidelberg :Springer-Verlag Berlin Heidelberg,2011. - xxxiv, 460 p. :ill. (some col.), digital ;24 cm.
ISBN: 9783642143380 (electronic bk.)Subjects--Topical Terms:
159382
Marketing
--Social aspects.
LC Class. No.: HF5414 / .S55 2011
Dewey Class. No.: 658.800846
The silver market phenomenon = marketing and innovation in the aging society /
LDR
:00861nmm 2200241 a 4500
001
164448
003
Springer
005
20110523114659.0
006
m d
007
cr nn 008maaau
008
160223s2011 gw s j eng d
020
$a
9783642143380 (electronic bk.)
020
$a
9783642143373 (paper)
035
$a
978-3-642-14337-3
050
0 4
$a
HF5414
$b
.S55 2011
082
0 4
$a
658.800846
$2
22
090
$a
HF5414
$b
.S587 2011
245
0 4
$a
The silver market phenomenon
$h
[electronic resource] :
$b
marketing and innovation in the aging society /
$c
edited by Florian Kohlbacher, Cornelius Herstatt.
250
$a
2nd ed.
260
$a
Berlin, Heidelberg :
$c
2011.
$b
Springer-Verlag Berlin Heidelberg,
300
$a
xxxiv, 460 p. :
$b
ill. (some col.), digital ;
$c
24 cm.
650
0
$a
Marketing
$x
Social aspects.
$3
159382
650
0
$a
Population aging
$x
Economic aspects.
$3
318144
650
0
$a
Older consumers
$x
Attitudes.
$3
318145
650
1 4
$a
Economics/Management Science.
$3
120725
650
2 4
$a
Management/Business for Professionals.
$3
240610
650
2 4
$a
Labor Economics.
$3
120745
650
2 4
$a
Demography.
$3
85888
650
2 4
$a
Population Economics.
$3
122164
700
1
$a
Kohlbacher, Florian.
$3
318142
700
1
$a
Herstatt, Cornelius.
$3
318143
710
2
$a
SpringerLink (Online service)
$3
120363
773
0
$t
Springer eBooks
856
4 0
$u
http://dx.doi.org/10.1007/978-3-642-14338-0
950
$a
Business and Economics (Springer-11643)
筆 0 讀者評論
多媒體
評論
新增評論
分享你的心得
Export
取書館別
處理中
...
變更密碼
登入