新生學校財團法人新生醫護管理專科學校圖書館 |

Eventful cities = cultural management and urban revitalisation /

紀錄類型:	書目-電子資源 : 單行本
正題名/作者:	Eventful cities/ Greg Richards, Robert Palmer.
其他題名:	cultural management and urban revitalisation /
作者:	Richards, Greg.
其他作者:
出版者:	Oxford :Butterworth-Heinemann, : 2010.,
面頁冊數:	1 online resource.
標題:
ISBN:	9780750669870

Eventful cities = cultural management and urban revitalisation /
Richards, Greg.

Eventful citiescultural management and urban revitalisation /[electronic resource] :Greg Richards, Robert Palmer. - Oxford :Butterworth-Heinemann,2010. - 1 online resource.

Processes of globalisation, economic restructuring and urban redevelopment have placed events at the centre of strategies for change in cities. Events offer the potential to achieve economic, social, cultural and environmental outcomes within broader urban development strategies. This volume: * Analyses the process of cultural event development, management and marketing and links these processes to their wider cultural, social and economic context * Provides a unique blend of practical and academic analysis, with a selection of major events and festivals in cities where 'eventfulness' has been an important element of development strategy * Examines the reasons why different stakeholders should collaborate, as well as the reasons why cities succeed or fail to develop events and become eventful Eventful Cities: cultural management and urban revitalisation evaluates theoretical perspectives and links theory and practice through case studies of cities and events across the world.?Critical success factors are identified which can help to guide cities and regions to develop event strategies.?This book is essential reading for any undergraduate or graduate student and all practitioners and policy-makers involved in event management, cultural management, arts administration, urban studies, cultural studies and tourism. N.B. Cover image credit: "Zinneke Parade 2006 picture by Bram Goots" * Analyses the process of cultural event development, management and marketing and links these processes to their wider cultural, social and economic context * Provides a unique blend of practical and academic analysis, with a selection of major festivals and cities where 'the event' has had an important element of development strategy * Examines the reasons why different stakeholders should collaborate, as well as the reasons why partnerships succeed or fail.#0

ISBN: 9780750669870

Source: 131582:131688Elsevier Science & Technologyhttp://www.sciencedirect.comSubjects--Topical Terms:

72593

Index Terms--Genre/Form:

239592

LC Class. No.: GT3406 / .R53 2010

Dewey Class. No.: 307.76

Eventful cities = cultural management and urban revitalisation /
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