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Succeeding in business in Central and Eastern Europe = a guide to cultures, markets, and practices /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Succeeding in business in Central and Eastern Europe/ Woodrow H. Sears & Audrone Tamulionyte-Lentz.
Reminder of title:	a guide to cultures, markets, and practices /
Author:	Sears, Woodrow H.
other author:	Tamulionyte-Lentz, Audrone.
Published:	Boston :Butterworth-Heinemann, : c2001.,
Description:	1 online resource (xxvii, 216 p.)
Subject:	Corporate culture - Europe, Eastern. -
Subject:	Europe, Eastern - Fiction. -
Online resource:	http://www.sciencedirect.com/science/book/9780877193807
ISBN:	9780877193807 (electronic bk.)

Succeeding in business in Central and Eastern Europe = a guide to cultures, markets, and practices /
Sears, Woodrow H.

Succeeding in business in Central and Eastern Europea guide to cultures, markets, and practices /[electronic resource] :Woodrow H. Sears & Audrone Tamulionyte-Lentz. - Boston :Butterworth-Heinemann,c2001. - 1 online resource (xxvii, 216 p.) - The MCD series. - Managing cultural differences series (Boston, Mass.).

Includes bibliographical references (p. 209-211) and index.

Front Cover; Succeeding in Business in Central and Eastern Europe: A Guide to Cultures, Markets, and Practices; Copyright Page; Contents; Foreword; Introduction; Chapter 1 A World of Distinctions and Distortions; Chapter 2 What and Where Is Central and Eastern Europe?; Chapter 3 So Many Similarities, So Many Differences; Chapter 4 Coming Home As a Stranger in a Strange Land; Chapter 5 Finding Points of Synthesis; Chapter 6 Building on Common Ground; Chapter 7 Customer Service and Client Maintenance in CEE; Chapter 8 The Long Shadow of Mother Russia.

In Central and Eastern Europe, the 'Old Europe' of cobblestones co-exists with mobile phones, horse carts fight for road space with cars, and farmers' markets compete with mega-stores. Western business professionals hoping to expand or start up new ventures in this complex environment must possess knowledge that is both comprehensive and subtle. What is it like to live and work in Central and Eastern Europe? How is business conducted there? What happened in Central and Eastern Europe to make integration into the rest of Europe so difficult? What important social and cultural issues must be mastered by Westerners hoping to flourish in this region? 'Succeeding in Business in Central and Eastern Europe', the fourteenth title in the 'Managing Cultural Differences Series' answers these and many other questions. This book identifies a variety of factors, including an anti-business attitude and a resistance to Western-style change, that hinder some attempts at development within Central and Eastern Europe. It provides a frame of reference for understanding the "post-Soviet syndrome"--With its remnants of corruption and mistrust of managers and customers alike - that continues to haunt the countries of CEE. Dr. Sears and Ms. Tamulionyte-Lentz give readers solutions for overcoming the problems inherent in this region. They explain how Western executives can build relationships and find point of cultural "synthesis" with their Central and Eastern European counterparts and ultimately create a new and mutually beneficial work culture with their ventures. With understanding and insights on the cultural nuances of the region, 'Succeeding in Business in Central and Eastern Europe' can help all Western visitors, even tourists, who arrive at this increasingly popular destination.

ISBN: 9780877193807 (electronic bk.)Subjects--Topical Terms:

325100
Corporate culture
--Europe, Eastern.Subjects--Geographical Terms:

95721
Europe, Eastern
--Fiction.Index Terms--Genre/Form:

96803
Electronic books.

LC Class. No.: HD58.7 / .S4 2001eb

Dewey Class. No.: 330.943

Succeeding in business in Central and Eastern Europe = a guide to cultures, markets, and practices /
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520 $a In Central and Eastern Europe, the 'Old Europe' of cobblestones co-exists with mobile phones, horse carts fight for road space with cars, and farmers' markets compete with mega-stores. Western business professionals hoping to expand or start up new ventures in this complex environment must possess knowledge that is both comprehensive and subtle. What is it like to live and work in Central and Eastern Europe? How is business conducted there? What happened in Central and Eastern Europe to make integration into the rest of Europe so difficult? What important social and cultural issues must be mastered by Westerners hoping to flourish in this region? 'Succeeding in Business in Central and Eastern Europe', the fourteenth title in the 'Managing Cultural Differences Series' answers these and many other questions. This book identifies a variety of factors, including an anti-business attitude and a resistance to Western-style change, that hinder some attempts at development within Central and Eastern Europe. It provides a frame of reference for understanding the "post-Soviet syndrome"--With its remnants of corruption and mistrust of managers and customers alike - that continues to haunt the countries of CEE. Dr. Sears and Ms. Tamulionyte-Lentz give readers solutions for overcoming the problems inherent in this region. They explain how Western executives can build relationships and find point of cultural "synthesis" with their Central and Eastern European counterparts and ultimately create a new and mutually beneficial work culture with their ventures. With understanding and insights on the cultural nuances of the region, 'Succeeding in Business in Central and Eastern Europe' can help all Western visitors, even tourists, who arrive at this increasingly popular destination.
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