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Consumer research for museum marketers = audience insights money can't buy /
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
Consumer research for museum marketers/ Margot A. Wallace.
其他題名:
audience insights money can't buy /
作者:
Wallace, Margot A.,
出版者:
Lanham, Md. :AltaMira Press, : c2010.,
面頁冊數:
vi, 179 p.
標題:
Museums - Management. -
電子資源:
An electronic book accessible through the World Wide Web; click to view
ISBN:
9780759118089 (cloth : alk. paper)
Consumer research for museum marketers = audience insights money can't buy /
Wallace, Margot A.,1941-
Consumer research for museum marketers
audience insights money can't buy /[electronic resource] :Margot A. Wallace. - Lanham, Md. :AltaMira Press,c2010. - vi, 179 p.
Includes bibliographical references and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
ISBN: 9780759118089 (cloth : alk. paper)Subjects--Topical Terms:
199559
Museums
--Management.Index Terms--Genre/Form:
96803
Electronic books.
LC Class. No.: AM121 / .W35 2010eb
Dewey Class. No.: 069/.068
Consumer research for museum marketers = audience insights money can't buy /
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An electronic book accessible through the World Wide Web; click to view
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