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About face = the secrets of emotionally effective advertising /
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
About face/ Dan Hill.
其他題名:
the secrets of emotionally effective advertising /
作者:
Hill, Dan,
出版者:
Philadelphia :Kogan Page Limited, : 2010.,
面頁冊數:
xii, 196 p. :ill., maps. :
標題:
Advertising - Psychological aspects. -
電子資源:
An electronic book accessible through the World Wide Web; click to view
ISBN:
9780749457570
About face = the secrets of emotionally effective advertising /
Hill, Dan,1959-
About face
the secrets of emotionally effective advertising /[electronic resource] :Dan Hill. - Philadelphia :Kogan Page Limited,2010. - xii, 196 p. :ill., maps.
Includes bibliographical references and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
ISBN: 9780749457570Subjects--Topical Terms:
330428
Advertising
--Psychological aspects.Index Terms--Genre/Form:
96803
Electronic books.
LC Class. No.: HF5822 / .H515 2010eb
Dewey Class. No.: 659.101/9
About face = the secrets of emotionally effective advertising /
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