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Strategic communication = origins, concepts, and current debates /
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
Strategic communication/ Christopher Paul.
其他題名:
origins, concepts, and current debates /
作者:
Paul, Christopher.
出版者:
Santa Barbara, Calif. :Praeger, : c2011.,
面頁冊數:
x, 240 p. :ill. ; : 25 cm.;
標題:
Communication policy - United States. -
電子資源:
An electronic book in the ABC-CLIO eBooks Online database, accessible through the World Wide Web; click for information.
ISBN:
0313386412 (e-book)
Strategic communication = origins, concepts, and current debates /
Paul, Christopher.
Strategic communication
origins, concepts, and current debates /[electronic resource] :Christopher Paul. - Santa Barbara, Calif. :Praeger,c2011. - x, 240 p. :ill. ;25 cm. - Contemporary military, strategic, and security issues. - Contemporary military, strategic, and security issues..
Includes bibliographical references and index.
Introduction : the promise and peril of strategic communication -- What is strategic communication, and what should it be? -- History of public diplomacy and strategic communication -- Who does strategic communication? -- Challenges facing U.S. strategic communication -- Improving strategic communication -- Conclusions and the way ahead.
ISBN: 0313386412 (e-book)
LCCN: 2010053144Subjects--Topical Terms:
303955
Communication policy
--United States.
LC Class. No.: P95.82.U6 / P38 2011
Dewey Class. No.: 320.97301/4
Strategic communication = origins, concepts, and current debates /
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An electronic book in the ABC-CLIO eBooks Online database, accessible through the World Wide Web; click for information.
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