| Record Type: |
Electronic resources
: Monograph/item
|
| Title/Author: |
品牌思維/ 杜恩.卡奈普(Duane E. Knapp)原著 ; 袁世珮, 黃家慧譯. |
| Reminder of title: |
打造優勢品牌的五大策略 / |
| Author: |
卡奈普|q(Knapp, Duane E.), |
| other author: |
袁, 世珮, |
| Published: |
臺北市 :麥格羅.希爾, : 2001., |
| Description: |
338面 |
| Subject: |
市場學. - |
| Online resource: |
http://lb20.mcgrawhill.libraryandbook.net/FE/search_viewOpen.action?bookId=YsdsdebY18711d30Y |
| ISBN: |
9574933202 |