語系:
繁體中文
English
說明(常見問題)
回圖書館
登入
回首頁
切換:
標籤
|
MARC模式
|
ISBD
Interpreting consumer choice = the b...
~
Foxall, G. R.
Interpreting consumer choice = the behavioral perspective model /
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
Interpreting consumer choice/ Gordon R. Foxall.
其他題名:
the behavioral perspective model /
作者:
Foxall, G. R.
出版者:
New York :Routledge, : 2010.,
面頁冊數:
186 p. :ill. ; : 24 cm.;
標題:
Consumers - Attitudes. -
電子資源:
Click here to view
ISBN:
9780203866894 (e-book : PDF)
Interpreting consumer choice = the behavioral perspective model /
Foxall, G. R.
Interpreting consumer choice
the behavioral perspective model /[electronic resource] :Gordon R. Foxall. - New York :Routledge,2010. - 186 p. :ill. ;24 cm. - Routledge interpretive marketing research ;10. - Routledge interpretive marketing research series ;8..
Includes bibliographical references (p. [163]-180) and index.
Overview of the BPM -- The story so far -- Ways of wondering -- The meaning of consumer behavior -- A model of interpretation -- Interpreting consumer choice -- The nature of the interpretation.
Mode of access: World Wide Web.
ISBN: 9780203866894 (e-book : PDF)Subjects--Topical Terms:
231873
Consumers
--Attitudes.
LC Class. No.: HF5415.32 / .F686 2010
Dewey Class. No.: 658.8342
Interpreting consumer choice = the behavioral perspective model /
LDR
:01101cmm 2200253 a 4500
001
171590
003
FlBoTFG
005
20100917220220.0
008
160302s2010 nyua sb 001 0 eng d
020
$a
9780203866894 (e-book : PDF)
020
$a
9780415477604 (hbk.)
035
$a
00000301
040
$a
FlBoTFG
$c
FlBoTFG
050
0 0
$a
HF5415.32
$b
.F686 2010
082
0 0
$a
658.8342
$2
22
100
1
$a
Foxall, G. R.
$3
146921
245
1 0
$a
Interpreting consumer choice
$h
[electronic resource] :
$b
the behavioral perspective model /
$c
Gordon R. Foxall.
260
$a
New York :
$c
2010.
$b
Routledge,
300
$a
186 p. :
$b
ill. ;
$c
24 cm.
490
1
$a
Routledge interpretive marketing research ;
$v
10
504
$a
Includes bibliographical references (p. [163]-180) and index.
505
0
$a
Overview of the BPM -- The story so far -- Ways of wondering -- The meaning of consumer behavior -- A model of interpretation -- Interpreting consumer choice -- The nature of the interpretation.
538
$a
Mode of access: World Wide Web.
650
0
$a
Consumers
$x
Attitudes.
$3
231873
650
0
$a
Consumer behavior.
$3
95539
650
0
$a
Consumers' preferences.
$3
159323
776
1
$z
9780415477604
776
1
$z
0415477603
830
0
$a
Routledge interpretive marketing research series ;
$v
8.
$3
264623
856
4 0
$u
http://taebc.etailer.dpsl.net/home/html/moreinfo.asp?isbn=0203866894
$z
Click here to view
筆 0 讀者評論
多媒體
評論
新增評論
分享你的心得
Export
取書館別
處理中
...
變更密碼
登入