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Marketing the museum
~
McLean, Fiona, (1961-)
Marketing the museum
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
Marketing the museum/ Fiona McLean.
作者:
McLean, Fiona,
出版者:
London ;Routledge, : 1997.,
面頁冊數:
257 p. :ill. ; : 26 cm.;
附註:
Title from e-book title screen (viewed October 17, 2007).
標題:
Museums - Management. -
電子資源:
Connect to MyiLibrary resource
ISBN:
9786610331208
Marketing the museum
McLean, Fiona,1961-
Marketing the museum
[electronic resource] /Fiona McLean. - London ;Routledge,1997. - 257 p. :ill. ;26 cm.
Title from e-book title screen (viewed October 17, 2007).
Includes bibliographical references (p. 232-245) and index.
Electronic reproduction.
UK :
MyiLibrary,
2007
Available via World Wide Web.
ISBN: 9786610331208
LCCN: 96022435 Subjects--Topical Terms:
199559
Museums
--Management.Index Terms--Genre/Form:
96803
Electronic books.
LC Class. No.: AM121 / .M4 1997eb
Dewey Class. No.: 069/.5
Marketing the museum
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