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Creative marketing = an extended met...
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MyiLibrary.
Creative marketing = an extended metaphor for marketing in a new age /
Record Type:
Electronic resources : Monograph/item
Title/Author:
Creative marketing/ by Ian Fillis and Ruth Rentschler.
Reminder of title:
an extended metaphor for marketing in a new age /
Author:
Fillis, Ian.
other author:
Rentschler, Ruth,
Published:
New York :Palgrave Macmillan, : 2005.,
Description:
p. cm.
Notes:
Title from e-book title screen (viewed October 15, 2007).
Subject:
Creative thinking. -
Online resource:
Connect to MyiLibrary resource
ISBN:
9786610425051
Creative marketing = an extended metaphor for marketing in a new age /
Fillis, Ian.
Creative marketing
an extended metaphor for marketing in a new age /[electronic resource] :by Ian Fillis and Ruth Rentschler. - New York :Palgrave Macmillan,2005. - p. cm.
Title from e-book title screen (viewed October 15, 2007).
Includes bibliographical references and index.
Electronic reproduction.
UK :
MyiLibrary,
2007
Available via World Wide Web.
ISBN: 9786610425051
LCCN: 2005049931Subjects--Topical Terms:
96193
Creative thinking.
Index Terms--Genre/Form:
96803
Electronic books.
LC Class. No.: HF5415.123 / .F56 2005eb
Dewey Class. No.: 658.8
Creative marketing = an extended metaphor for marketing in a new age /
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