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How to write great copy = learn the ...
~
Gettins, Dominic.
How to write great copy = learn the unwritten rules of copywriting /
Record Type:
Electronic resources : Monograph/item
Title/Author:
How to write great copy/ Dominic Gettins.
Reminder of title:
learn the unwritten rules of copywriting /
Author:
Gettins, Dominic.
other author:
Gettins, Dominic.
Published:
London :Kogan Page, : 2006.,
Description:
xvi, 192 p. :ill. ; : 24 cm.;
Notes:
Title from e-book title screen (viewed October 16, 2007).
Subject:
Advertising copy. -
Online resource:
Connect to MyiLibrary resource
ISBN:
9786610550654
How to write great copy = learn the unwritten rules of copywriting /
Gettins, Dominic.
How to write great copy
learn the unwritten rules of copywriting /[electronic resource] :Dominic Gettins. - 2nd ed. - London :Kogan Page,2006. - xvi, 192 p. :ill. ;24 cm.
Title from e-book title screen (viewed October 16, 2007).
Includes bibliographical references and index.
In this elegantly written guide the author demonstrates his own ability to get his message across and shows readers how to do the same. He articulates the codified knowledge copywriters and art directors use when writing ads.
Electronic reproduction.
UK :
MyiLibrary,
2007
Available via World Wide Web.
ISBN: 9786610550654Subjects--Topical Terms:
312515
Advertising copy.
Index Terms--Genre/Form:
96803
Electronic books.
LC Class. No.: HF5825
Dewey Class. No.: 659.1'32
How to write great copy = learn the unwritten rules of copywriting /
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learn the unwritten rules of copywriting /
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2006.
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24 cm.
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Includes bibliographical references and index.
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In this elegantly written guide the author demonstrates his own ability to get his message across and shows readers how to do the same. He articulates the codified knowledge copywriters and art directors use when writing ads.
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UK :
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2007
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Available via World Wide Web.
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http://www.myilibrary.com?id=55065
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