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An integrative approach to innovatio...

Zacharias, Nicolas.

An integrative approach to innovation management = patterns of companies' innovation orientation and customer responses to product program innovativeness /

Record Type:	Electronic resources : Monograph/item
Title/Author:	An integrative approach to innovation management/ by Nicolas Zacharias.
Reminder of title:	patterns of companies' innovation orientation and customer responses to product program innovativeness /
Author:	Zacharias, Nicolas.
Published:	Wiesbaden :Gabler Verlag / Springer Fachmedien Wiesbaden GmbH, Wiesbaden, : 2011.,
Description:	xvii, 97 p. :ill., digital ; : 24 cm.;
Contained By:	Springer eBooks
Subject:	Innovation/Technology Management. -
Online resource:	http://dx.doi.org/10.1007/978-3-8349-7042-8
ISBN:	9783834970428 (electronic bk.)

An integrative approach to innovation management = patterns of companies' innovation orientation and customer responses to product program innovativeness /
Zacharias, Nicolas.

An integrative approach to innovation managementpatterns of companies' innovation orientation and customer responses to product program innovativeness /[electronic resource] :by Nicolas Zacharias. - Wiesbaden :Gabler Verlag / Springer Fachmedien Wiesbaden GmbH, Wiesbaden,2011. - xvii, 97 p. :ill., digital ;24 cm.

ISBN: 9783834970428 (electronic bk.)Subjects--Topical Terms:

240244
Innovation/Technology Management.

LC Class. No.: HD45 / .Z33 2011

Dewey Class. No.: 658.4062

An integrative approach to innovation management = patterns of companies' innovation orientation and customer responses to product program innovativeness /
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