Reputation transfer to enter new B-t...
Falkenreck, Christine.

 

  • Reputation transfer to enter new B-to-B markets = measuring and modelling approaches /
  • 紀錄類型: 書目-電子資源 : 單行本
    正題名/作者: Reputation transfer to enter new B-to-B markets/ by Christine Falkenreck.
    其他題名: measuring and modelling approaches /
    作者: Falkenreck, Christine.
    出版者: Heidelberg :Physica-Verlag Heidelberg, : 2010.,
    面頁冊數: 244 p. :ill., digital ; : 24 cm.;
    叢書名: Contributions to management science,
    Contained By: Springer eBooks
    標題: Customer relations. -
    電子資源: http://dx.doi.org/10.1007/978-3-7908-2357-8
    ISBN: 9783790823578 (electronic bk.)
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