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Storytelling = branding in practice /
~
Blanchette, Stephen.
Storytelling = branding in practice /
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
Storytelling/ by Klaus Fog, Christian Budtz, Philip Munch, Stephen Blanchette.
其他題名:
branding in practice /
作者:
Fog, Klaus.
其他作者:
Budtz, Christian.
出版者:
Berlin, Heidelberg :Springer-Verlag Berlin Heidelberg, : 2010.,
面頁冊數:
254 p. :ill., digital ; : 24 cm.;
Contained By:
Springer eBooks
標題:
Marketing. -
電子資源:
http://dx.doi.org/10.1007/978-3-540-88349-4
ISBN:
9783540883494 (electronic bk.)
Storytelling = branding in practice /
Fog, Klaus.
Storytelling
branding in practice /[electronic resource] :by Klaus Fog, Christian Budtz, Philip Munch, Stephen Blanchette. - 2nd ed. - Berlin, Heidelberg :Springer-Verlag Berlin Heidelberg,2010. - 254 p. :ill., digital ;24 cm.
ISBN: 9783540883494 (electronic bk.)Subjects--Topical Terms:
73316
Marketing.
LC Class. No.: HD69.B7 / F6413 2010
Dewey Class. No.: 658.827
Storytelling = branding in practice /
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