Consumer-driven demand and operation...
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  • Consumer-driven demand and operations management models = a systematic study of information-technology-enabled sales mechanisms /
  • Record Type: Electronic resources : Monograph/item
    Title/Author: Consumer-driven demand and operations management models/ edited by Christopher S. Tang, Serguei Netessine.
    Reminder of title: a systematic study of information-technology-enabled sales mechanisms /
    other author: Tang, Christopher S.
    Published: Boston, MA :Springer-Verlag US, : 2009.,
    Description: xxi, 487 p. :ill., digital ; : 24 cm.;
    Series: International series in operations research & management science,
    Contained By: Springer eBooks
    Subject: Marketing. -
    Online resource: http://dx.doi.org/10.1007/978-0-387-98026-3
    ISBN: 9780387980263 (electronic bk.)
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