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Enabling Consumer and Entrepreneuria...

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Gajendiran, S.

Enabling Consumer and Entrepreneurial Literacy in Subsistence Marketplaces

Record Type:	Electronic resources : Monograph/item
Title/Author:	Enabling Consumer and Entrepreneurial Literacy in Subsistence Marketplaces/ by Madhu Viswanathan, S. Gajendiran, R. Venkatesan.
Author:	Viswanathan, Madhu.
other author:	Gajendiran, S.
Published:	Dordrecht :Springer Science + Business Media B.V, : 2008.,
Description:	248 p. :digital ; : 24 cm.;
Series:	Education in the Asia-Pacific Region: Issues, Concerns and Prospects ;
Contained By:	Springer eBooks
Subject:	Consumer education. -
Online resource:	http://dx.doi.org/10.1007/978-1-4020-5769-4
ISBN:	9781402057694 (electronic bk.)

Enabling Consumer and Entrepreneurial Literacy in Subsistence Marketplaces
Viswanathan, Madhu.

Enabling Consumer and Entrepreneurial Literacy in Subsistence Marketplaces[electronic resource] /by Madhu Viswanathan, S. Gajendiran, R. Venkatesan. - Dordrecht :Springer Science + Business Media B.V,2008. - 248 p. :digital ;24 cm. - Education in the Asia-Pacific Region: Issues, Concerns and Prospects ;12.

ISBN: 9781402057694 (electronic bk.)Subjects--Topical Terms:

86522
Consumer education.

Dewey Class. No.: 640.73

Enabling Consumer and Entrepreneurial Literacy in Subsistence Marketplaces
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100 1 $a Viswanathan, Madhu. $3 333050
245 1 0 $a Enabling Consumer and Entrepreneurial Literacy in Subsistence Marketplaces $h [electronic resource] / $c by Madhu Viswanathan, S. Gajendiran, R. Venkatesan.
260 # $a Dordrecht : $c 2008. $b Springer Science + Business Media B.V,
300 $a 248 p. : $b digital ; $c 24 cm.
440 0 $a Education in the Asia-Pacific Region: Issues, Concerns and Prospects ; $v 12
650 # 0 $a Consumer education. $3 86522
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650 2 4 $a Entrepreneurship. $3 73086
650 2 4 $a Marketing. $3 73316
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700 1 # $a Venkatesan, R. $3 377557
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856 4 0 $u http://dx.doi.org/10.1007/978-1-4020-5769-4
950 $a Humanities, Social Science and Law (Springer-11648; ZDB-2-SHU)

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