| Record Type: |
Electronic resources
: Monograph/item
|
| Title/Author: |
瘋潮行銷/ 約拿.博格(Jonah Berger)著 ; 陳玉娥譯 |
| Reminder of title: |
華頓商學院最熱門的一堂行銷課!6大關鍵感染力, 瞬間引爆大流行 / |
| remainder title: |
Why things catch on |
| Author: |
伯格 |
| other author: |
Berger, Jonah. |
| Published: |
臺北市 :時報文化, : 2021, |
| Description: |
315面 :圖, 表 : |
| Notes: |
譯自: Contagious : why things catch on |
| Subject: |
行銷策略 - |
| Online resource: |
udn讀書館 |
| ISBN: |
9789571389585 |