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Social marketing : = improving the q...

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Lee, Nancy, (1932-)

Social marketing : = improving the quality of life /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Social marketing :/ Philip Kotler, Ned Roberto, Nancy Lee.
Reminder of title:	improving the quality of life /
Author:	Kotler, Philip.
other author:	Roberto, Ned.
Published:	Thousand Oaks, Calif. :Sage Publications, : 2002,
Description:	xvi, 438 p. :ill. ; : 24 cm.;
Subject:	Social marketing. -
ISBN:	0761924345 (pbk. : alk. paper) :

Social marketing : = improving the quality of life /
Kotler, Philip.

Social marketing :improving the quality of life /Philip Kotler, Ned Roberto, Nancy Lee. - 2nd ed. - Thousand Oaks, Calif. :Sage Publications,2002 - xvi, 438 p. :ill. ;24 cm.

Includes bibliographical references and indexes.

ISBN: 0761924345 (pbk. : alk. paper) :新台幣2067

LCCN: 2001007178Subjects--Topical Terms:

88260
Social marketing.

LC Class. No.: HF5414 / .K67 2002

Dewey Class. No.: 658.8

Social marketing : = improving the quality of life /
LDR:00663cam0 22002051 450L 001 58168
003 DLC
005 20050221101828.0
008 09051521s2002 caua b 001 0 eng
010 $a 2001007178
019 $a 978 2001007783
020 $a 0761924345 (pbk. : alk. paper) : $c 新台幣2067
035 $a 1059598
040 $a DLC $c DLC $d DLC
050 0 0 $a HF5414 $b .K67 2002 $c K87
082 0 0 $a 658.8 $2 21
100 $a Kotler, Philip. $3 88259
245 1 0 $a Social marketing : $b improving the quality of life / $c Philip Kotler, Ned Roberto, Nancy Lee.
250 $a 2nd ed.
260 $a Thousand Oaks, Calif. : $c 2002 $b Sage Publications,
300 $a xvi, 438 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references and indexes.
650 $a Social marketing. $3 88260
650 $a Behavior modification. $3 76955
700 $a Roberto, Ned. $3 88257
700 $a Lee, Nancy, $d 1932- $3 88258

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B005237

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一般圖書流通(BOOK_CIR)

一般圖書

HF5414 K87 2002

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1 records • Pages 1 •
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