| Record Type: |
Language materials, printed
: Monograph/item
|
| Title/Author: |
Strategic marketing/ Subhash C. Jain, George T. Haley |
| Author: |
Jain, Subhash C. |
| other author: |
Haley, George T. |
| Published: |
SingaporeCengage Learning : c2009, |
| Description: |
685 p.ill. : 26 cm.; |
| Subject: |
Marketing - Management - |
| ISBN: |
9789814281447 (pbk. : Asia ed.) |