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Marketing = an introduction

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing/ Gary Armstrong, Philip Kotler
Reminder of title:	an introduction
Author:	Armstrong, Gary
other author:	Kotler, Philip
Published:	Upper Saddle River, NJPearson : c2011,
Description:	644 p.col. ill. : 28 cm.; 1 Student Access Kit +
Subject:	Marketing -
ISBN:	9780135094860 (pbk. : Global ed.)

Marketing = an introduction
Armstrong, Gary

Marketingan introductionGary Armstrong, Philip Kotler - 10th ed., Global ed. - Upper Saddle River, NJPearsonc2011 - 644 p.col. ill.28 cm.1 Student Access Kit

Includes bibliographical references and index

ISBN: 9780135094860 (pbk. : Global ed.)NT1518Subjects--Topical Terms:

146263
Marketing

LC Class. No.: HF5415 / .A75 2011

Dewey Class. No.: 658.8

Marketing = an introduction
LDR:00704nam 2200205 a 4500 001 92921
005 20101221161343.0
008 101230s2011 njua b 001 0 eng d
020 $a 9780135094860 (pbk. : Global ed.) $c NT1518
020 $a 0135094860 (pbk. : Global ed.)
020 $a 9780135096598 (Student Access Kit)
020 $a 0135096596 (Student Access Kit)
035 $a 00000157
041 0 $a eng
050 4 $a HF5415 $b .A75 2011
082 0 4 $a 658.8 $2 22
100 1 $a Armstrong, Gary $q (Gary M.) $3 146262 $3 177790
245 1 0 $a Marketing $b an introduction $c Gary Armstrong, Philip Kotler
250 $a 10th ed., Global ed.
260 $a Upper Saddle River, NJ $c c2011 $b Pearson
300 $a 644 p. $b col. ill. $c 28 cm. $e 1 Student Access Kit
504 $a Includes bibliographical references and index
650 0 $a Marketing $3 146263
700 1 $a Kotler, Philip $3 146239

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B010707

總館西文區

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HF5415 A735 2011

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科特勒談新行銷 : = 大師給企業的新世代行銷建議 / / 林步昇 / 遠見天下文化出版 ; / 2023[民112]	Other

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