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Introduction to marketing

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McDaniel, Carl D.

Introduction to marketing

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Introduction to marketing/ Carl McDaniel, Charles W. Lamb, Joseph F. Hair
其他作者:	McDaniel, Carl D.
出版者:	Mason, OhioThomson South-Western : c2008,
面頁冊數:	xxxi, 671 p.col. ill. : 28 cm.;
標題:	Marketing -
ISBN:	9780324544015 (pbk.)

Introduction to marketing
Introduction to marketingCarl McDaniel, Charles W. Lamb, Joseph F. Hair - 9th ed., International student ed. - Mason, OhioThomson South-Westernc2008 - xxxi, 671 p.col. ill.28 cm.

Includes bibliographical references and index

ISBN: 9780324544015 (pbk.)NT1362Subjects--Topical Terms:

146263
Marketing

LC Class. No.: HF5415 / .M42 2008

Dewey Class. No.: 658.8

Introduction to marketing
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082 0 4 $a 658.8 $2 22
245 1 0 $a Introduction to marketing $c Carl McDaniel, Charles W. Lamb, Joseph F. Hair
250 $a 9th ed., International student ed.
260 $a Mason, Ohio $c c2008 $b Thomson South-Western
300 $a xxxi, 671 p. $b col. ill. $c 28 cm.
504 $a Includes bibliographical references and index
650 0 $a Marketing $3 146263
650 0 $a Marketing $x Management $3 146265
700 1 $a McDaniel, Carl D. $3 146492
700 1 $a Lamb, Charles W. $3 146493
700 1 $a Hair, Joseph F. $3 146494

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